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    PNGS Reva Diamond Jewellery Reports 62.40% Dussehra Sales Growth

    PNGS Reva Diamond Jewellery Reports 62.40% Dussehra Sales Growth

    Saggar Mehra Couture Festive Wear: Basra and Vanraaj Collections

    Saggar Mehra Couture Festive Wear: Basra and Vanraaj Collections

    Gujarat Gold Jewellery Show 2026 Concludes on a High Note

    Gujarat Gold Jewellery Show 2026 Concludes on a High Note

    KISNA Launches Nationwide Festive Campaign with 300+ Billboards

    KISNA Launches Nationwide Festive Campaign with 300+ Billboards

    Gujarat Gold Jewellery Show 2026 Concludes on a High Note

    Gujarat Gold Jewellery Show 2026 Concludes on a High Note

    Candere Mangalsutras for Karva Chauth: Tradition Meets Style

    Candere Mangalsutras for Karva Chauth: Tradition Meets Style

    JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

    JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

    PNG Jewellers Unveils Unstoppable Legacy Campaign with Madhuri Dixit and Ranbir Kapoor

    PNG Jewellers Unveils Unstoppable Legacy Campaign with Madhuri Dixit and Ranbir Kapoor

    Candere Mangalsutras for Karva Chauth: Tradition Meets Style

    Candere Mangalsutras for Karva Chauth: Tradition Meets Style

    JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

    JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

    ICA | GemLab India Opens Gemological Laboratory in Surat

    ICA | GemLab India Opens Gemological Laboratory in Surat

    Malabar Gold and Diamonds Launches SWAYE Natural Diamond Collection

    Malabar Gold and Diamonds Launches SWAYE Natural Diamond Collection

    Bhima Jewellery to Inaugurate New Thanjavur Showroom on October 26

    Bhima Jewellery to Inaugurate New Thanjavur Showroom on October 26

    Joyalukkas Inaugurates Second Showroom in Jayanagar, Bengaluru

    Joyalukkas Inaugurates Second Showroom in Jayanagar, Bengaluru

    Candere Mangalsutras for Karva Chauth: Tradition Meets Style

    Candere Mangalsutras for Karva Chauth: Tradition Meets Style

    JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

    JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

    Kalyan Jewellers Hosts Star-Studded Navaratri Celebration in Thrissur

    Kalyan Jewellers Hosts Star-Studded Navaratri Celebration in Thrissur

    Batukbhai Sons Jewellers Takes a Quality-First Approach with Innovative Festive Campaign

    Batukbhai Sons Jewellers Takes a Quality-First Approach with Innovative Festive Campaign

    Zen Diamond India: Natural Diamond Jewellery for Karwa Chauth

    Zen Diamond India: Natural Diamond Jewellery for Karwa Chauth

    Kumari Fine Jewellery Expands Luxury Presence Across India

    Kumari Fine Jewellery Expands Luxury Presence Across India

    ICA | GemLab India Opens Gemological Laboratory in Surat

    ICA | GemLab India Opens Gemological Laboratory in Surat

    Malabar Gold and Diamonds Launches SWAYE Natural Diamond Collection

    Malabar Gold and Diamonds Launches SWAYE Natural Diamond Collection

    Kalyan Navaratri Celebrity Jewellery: Gold, Diamonds and Gemstones

    Kalyan Navaratri Celebrity Jewellery: Gold, Diamonds and Gemstones

    So/Facet Raises ₹10 Crore Led by Sauce to Build Lab-Grown Diamond Brand

    So/Facet Raises ₹10 Crore Led by Sauce to Build Lab-Grown Diamond Brand

    IAGES Brings Gold Industry Stakeholders Together at Trust Circle 2026

    IAGES Brings Gold Industry Stakeholders Together at Trust Circle 2026

    ICC Diamond Conclave 2026 and Gems and Jewellery Summit in Kolkata

    ICC Diamond Conclave 2026 and Gems and Jewellery Summit in Kolkata

    Shreya Ghoshal Joins Shaya by CaratLane to Celebrate Silver Jewellery

    Shreya Ghoshal Joins Shaya by CaratLane to Celebrate Silver Jewellery

    Divine Solitaires Named Best Diamond Jewellery Brand at JewelZ South India 2026

    Divine Solitaires Named Best Diamond Jewellery Brand at JewelZ South India 2026

    Gujarat Gold Jewellery Show 2026 Concludes on a High Note

    Gujarat Gold Jewellery Show 2026 Concludes on a High Note

    India Gold Market Update October 2026: Festive Demand Rises

    India Gold Market Update October 2026: Festive Demand Rises

    Tax Awareness Seminar for Kerala Jewellery Traders in Dubai

    Tax Awareness Seminar for Kerala Jewellery Traders in Dubai

    ICA | GemLab India Opens Gemological Laboratory in Surat

    ICA | GemLab India Opens Gemological Laboratory in Surat

    • Gold
    • Diamond
    • Silver
    • Platinum
    • Gemstones
    • CZ & Lab Grown Diamonds
    • Association & Councils
    • Events
    • Launches
    • Corporate
    Gujarat Gold Jewellery Show 2026 Concludes on a High Note

    Gujarat Gold Jewellery Show 2026 Concludes on a High Note

    Candere Mangalsutras for Karva Chauth: Tradition Meets Style

    Candere Mangalsutras for Karva Chauth: Tradition Meets Style

    JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

    JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

    PNG Jewellers Unveils Unstoppable Legacy Campaign with Madhuri Dixit and Ranbir Kapoor

    PNG Jewellers Unveils Unstoppable Legacy Campaign with Madhuri Dixit and Ranbir Kapoor

    Candere Mangalsutras for Karva Chauth: Tradition Meets Style

    Candere Mangalsutras for Karva Chauth: Tradition Meets Style

    JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

    JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

    ICA | GemLab India Opens Gemological Laboratory in Surat

    ICA | GemLab India Opens Gemological Laboratory in Surat

    Malabar Gold and Diamonds Launches SWAYE Natural Diamond Collection

    Malabar Gold and Diamonds Launches SWAYE Natural Diamond Collection

    Bhima Jewellery to Inaugurate New Thanjavur Showroom on October 26

    Bhima Jewellery to Inaugurate New Thanjavur Showroom on October 26

    Joyalukkas Inaugurates Second Showroom in Jayanagar, Bengaluru

    Joyalukkas Inaugurates Second Showroom in Jayanagar, Bengaluru

    Candere Mangalsutras for Karva Chauth: Tradition Meets Style

    Candere Mangalsutras for Karva Chauth: Tradition Meets Style

    JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

    JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

    Kalyan Jewellers Hosts Star-Studded Navaratri Celebration in Thrissur

    Kalyan Jewellers Hosts Star-Studded Navaratri Celebration in Thrissur

    Batukbhai Sons Jewellers Takes a Quality-First Approach with Innovative Festive Campaign

    Batukbhai Sons Jewellers Takes a Quality-First Approach with Innovative Festive Campaign

    Zen Diamond India: Natural Diamond Jewellery for Karwa Chauth

    Zen Diamond India: Natural Diamond Jewellery for Karwa Chauth

    Kumari Fine Jewellery Expands Luxury Presence Across India

    Kumari Fine Jewellery Expands Luxury Presence Across India

    ICA | GemLab India Opens Gemological Laboratory in Surat

    ICA | GemLab India Opens Gemological Laboratory in Surat

    Malabar Gold and Diamonds Launches SWAYE Natural Diamond Collection

    Malabar Gold and Diamonds Launches SWAYE Natural Diamond Collection

    Kalyan Navaratri Celebrity Jewellery: Gold, Diamonds and Gemstones

    Kalyan Navaratri Celebrity Jewellery: Gold, Diamonds and Gemstones

    So/Facet Raises ₹10 Crore Led by Sauce to Build Lab-Grown Diamond Brand

    So/Facet Raises ₹10 Crore Led by Sauce to Build Lab-Grown Diamond Brand

    IAGES Brings Gold Industry Stakeholders Together at Trust Circle 2026

    IAGES Brings Gold Industry Stakeholders Together at Trust Circle 2026

    ICC Diamond Conclave 2026 and Gems and Jewellery Summit in Kolkata

    ICC Diamond Conclave 2026 and Gems and Jewellery Summit in Kolkata

    Shreya Ghoshal Joins Shaya by CaratLane to Celebrate Silver Jewellery

    Shreya Ghoshal Joins Shaya by CaratLane to Celebrate Silver Jewellery

    Divine Solitaires Named Best Diamond Jewellery Brand at JewelZ South India 2026

    Divine Solitaires Named Best Diamond Jewellery Brand at JewelZ South India 2026

    Gujarat Gold Jewellery Show 2026 Concludes on a High Note

    Gujarat Gold Jewellery Show 2026 Concludes on a High Note

    India Gold Market Update October 2026: Festive Demand Rises

    India Gold Market Update October 2026: Festive Demand Rises

    Tax Awareness Seminar for Kerala Jewellery Traders in Dubai

    Tax Awareness Seminar for Kerala Jewellery Traders in Dubai

    ICA | GemLab India Opens Gemological Laboratory in Surat

    ICA | GemLab India Opens Gemological Laboratory in Surat

    GJIIF 2026 Concludes on Historic High with Record Participation

    GJIIF 2026 Concludes on Historic High with Record Participation

    GIA Board of Governors’ India in Brilliance Evening in Mumbai

    GIA Board of Governors’ India in Brilliance Evening in Mumbai

    KGSMA Opposes Post-Diwali UPI MDR Rollout, Demands Complete Withdrawal

    KGSMA Opposes Post-Diwali UPI MDR Rollout, Demands Complete Withdrawal

    Navratri Edit X DAIMANTÉ: Jewellery Inspired by Meaningful Symbols

    Navratri Edit X DAIMANTÉ: Jewellery Inspired by Meaningful Symbols

    Saggar Mehra Couture Festive Wear: Basra and Vanraaj Collections

    Saggar Mehra Couture Festive Wear: Basra and Vanraaj Collections

    KISNA Launches Nationwide Festive Campaign with 300+ Billboards

    KISNA Launches Nationwide Festive Campaign with 300+ Billboards

    Tiffany and Co. Unveils Sixteen Stone Solitaire Diamond Ring

    Tiffany and Co. Unveils Sixteen Stone Solitaire Diamond Ring

    Tanishq and Rahul Mishra Launch Signature Couture Edit in Mumbai

    Tanishq and Rahul Mishra Launch Signature Couture Edit in Mumbai

    GIA Board of Governors’ India in Brilliance Evening in Mumbai

    GIA Board of Governors’ India in Brilliance Evening in Mumbai

    LVMH Jewellery Growth Offsets Decline in Fashion Sales

    LVMH Jewellery Growth Offsets Decline in Fashion Sales

    CCI Approves GRT Jewellers’ Proposed Acquisition of TBZ

    CCI Approves GRT Jewellers’ Proposed Acquisition of TBZ

    India’s Gem and Jewellery Exports Rise 9.43% in September 2026

    India’s Gem and Jewellery Exports Rise 9.43% in September 2026

  • AI Bulletin
  • Spotlight
    • Interviews
    • Talkshow
  • Trends
    Saggar Mehra Couture Festive Wear: Basra and Vanraaj Collections

    Saggar Mehra Couture Festive Wear: Basra and Vanraaj Collections

    Gujarat Gold Jewellery Show 2026 Concludes on a High Note

    Gujarat Gold Jewellery Show 2026 Concludes on a High Note

    KISNA Launches Nationwide Festive Campaign with 300+ Billboards

    KISNA Launches Nationwide Festive Campaign with 300+ Billboards

    Aisshpra Gems and Jewels Opens Four New Stores Across Two States

    Aisshpra Gems and Jewels Opens Four New Stores Across Two States

  • Events
  • The Jewellery Cut
  • SVAR Gaming
  • About Us
  • Contact Us
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    • Home
    • Publications
      • Magazine
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    • News
    • AI Bulletin
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    • Trends
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    • The Jewellery Cut
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    • About Us
    • Contact Us
    • Home
    • Publications
      • Magazine
      • Newsletter
    • News
    • AI Bulletin
    • Spotlight
      • Interviews
      • Talkshow
    • Trends
    • Events
    • The Jewellery Cut
    • SVAR Gaming
    • About Us
    • Contact Us
    • Home
    • Publications
      • Magazine
      • Newsletter
    • News
      • All News
      • Gold
      • Diamond
      • Silver
      • Platinum
      • Gemstones
      • CZ & Lab Grown Diamonds
      • Association & Councils
      PNGS Reva Diamond Jewellery Reports 62.40% Dussehra Sales Growth

      PNGS Reva Diamond Jewellery Reports 62.40% Dussehra Sales Growth

      Saggar Mehra Couture Festive Wear: Basra and Vanraaj Collections

      Saggar Mehra Couture Festive Wear: Basra and Vanraaj Collections

      Gujarat Gold Jewellery Show 2026 Concludes on a High Note

      Gujarat Gold Jewellery Show 2026 Concludes on a High Note

      KISNA Launches Nationwide Festive Campaign with 300+ Billboards

      KISNA Launches Nationwide Festive Campaign with 300+ Billboards

      Gujarat Gold Jewellery Show 2026 Concludes on a High Note

      Gujarat Gold Jewellery Show 2026 Concludes on a High Note

      Candere Mangalsutras for Karva Chauth: Tradition Meets Style

      Candere Mangalsutras for Karva Chauth: Tradition Meets Style

      JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

      JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

      PNG Jewellers Unveils Unstoppable Legacy Campaign with Madhuri Dixit and Ranbir Kapoor

      PNG Jewellers Unveils Unstoppable Legacy Campaign with Madhuri Dixit and Ranbir Kapoor

      Candere Mangalsutras for Karva Chauth: Tradition Meets Style

      Candere Mangalsutras for Karva Chauth: Tradition Meets Style

      JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

      JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

      ICA | GemLab India Opens Gemological Laboratory in Surat

      ICA | GemLab India Opens Gemological Laboratory in Surat

      Malabar Gold and Diamonds Launches SWAYE Natural Diamond Collection

      Malabar Gold and Diamonds Launches SWAYE Natural Diamond Collection

      Bhima Jewellery to Inaugurate New Thanjavur Showroom on October 26

      Bhima Jewellery to Inaugurate New Thanjavur Showroom on October 26

      Joyalukkas Inaugurates Second Showroom in Jayanagar, Bengaluru

      Joyalukkas Inaugurates Second Showroom in Jayanagar, Bengaluru

      Candere Mangalsutras for Karva Chauth: Tradition Meets Style

      Candere Mangalsutras for Karva Chauth: Tradition Meets Style

      JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

      JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

      Kalyan Jewellers Hosts Star-Studded Navaratri Celebration in Thrissur

      Kalyan Jewellers Hosts Star-Studded Navaratri Celebration in Thrissur

      Batukbhai Sons Jewellers Takes a Quality-First Approach with Innovative Festive Campaign

      Batukbhai Sons Jewellers Takes a Quality-First Approach with Innovative Festive Campaign

      Zen Diamond India: Natural Diamond Jewellery for Karwa Chauth

      Zen Diamond India: Natural Diamond Jewellery for Karwa Chauth

      Kumari Fine Jewellery Expands Luxury Presence Across India

      Kumari Fine Jewellery Expands Luxury Presence Across India

      ICA | GemLab India Opens Gemological Laboratory in Surat

      ICA | GemLab India Opens Gemological Laboratory in Surat

      Malabar Gold and Diamonds Launches SWAYE Natural Diamond Collection

      Malabar Gold and Diamonds Launches SWAYE Natural Diamond Collection

      Kalyan Navaratri Celebrity Jewellery: Gold, Diamonds and Gemstones

      Kalyan Navaratri Celebrity Jewellery: Gold, Diamonds and Gemstones

      So/Facet Raises ₹10 Crore Led by Sauce to Build Lab-Grown Diamond Brand

      So/Facet Raises ₹10 Crore Led by Sauce to Build Lab-Grown Diamond Brand

      IAGES Brings Gold Industry Stakeholders Together at Trust Circle 2026

      IAGES Brings Gold Industry Stakeholders Together at Trust Circle 2026

      ICC Diamond Conclave 2026 and Gems and Jewellery Summit in Kolkata

      ICC Diamond Conclave 2026 and Gems and Jewellery Summit in Kolkata

      Shreya Ghoshal Joins Shaya by CaratLane to Celebrate Silver Jewellery

      Shreya Ghoshal Joins Shaya by CaratLane to Celebrate Silver Jewellery

      Divine Solitaires Named Best Diamond Jewellery Brand at JewelZ South India 2026

      Divine Solitaires Named Best Diamond Jewellery Brand at JewelZ South India 2026

      Gujarat Gold Jewellery Show 2026 Concludes on a High Note

      Gujarat Gold Jewellery Show 2026 Concludes on a High Note

      India Gold Market Update October 2026: Festive Demand Rises

      India Gold Market Update October 2026: Festive Demand Rises

      Tax Awareness Seminar for Kerala Jewellery Traders in Dubai

      Tax Awareness Seminar for Kerala Jewellery Traders in Dubai

      ICA | GemLab India Opens Gemological Laboratory in Surat

      ICA | GemLab India Opens Gemological Laboratory in Surat

      • Gold
      • Diamond
      • Silver
      • Platinum
      • Gemstones
      • CZ & Lab Grown Diamonds
      • Association & Councils
      • Events
      • Launches
      • Corporate
      Gujarat Gold Jewellery Show 2026 Concludes on a High Note

      Gujarat Gold Jewellery Show 2026 Concludes on a High Note

      Candere Mangalsutras for Karva Chauth: Tradition Meets Style

      Candere Mangalsutras for Karva Chauth: Tradition Meets Style

      JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

      JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

      PNG Jewellers Unveils Unstoppable Legacy Campaign with Madhuri Dixit and Ranbir Kapoor

      PNG Jewellers Unveils Unstoppable Legacy Campaign with Madhuri Dixit and Ranbir Kapoor

      Candere Mangalsutras for Karva Chauth: Tradition Meets Style

      Candere Mangalsutras for Karva Chauth: Tradition Meets Style

      JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

      JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

      ICA | GemLab India Opens Gemological Laboratory in Surat

      ICA | GemLab India Opens Gemological Laboratory in Surat

      Malabar Gold and Diamonds Launches SWAYE Natural Diamond Collection

      Malabar Gold and Diamonds Launches SWAYE Natural Diamond Collection

      Bhima Jewellery to Inaugurate New Thanjavur Showroom on October 26

      Bhima Jewellery to Inaugurate New Thanjavur Showroom on October 26

      Joyalukkas Inaugurates Second Showroom in Jayanagar, Bengaluru

      Joyalukkas Inaugurates Second Showroom in Jayanagar, Bengaluru

      Candere Mangalsutras for Karva Chauth: Tradition Meets Style

      Candere Mangalsutras for Karva Chauth: Tradition Meets Style

      JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

      JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

      Kalyan Jewellers Hosts Star-Studded Navaratri Celebration in Thrissur

      Kalyan Jewellers Hosts Star-Studded Navaratri Celebration in Thrissur

      Batukbhai Sons Jewellers Takes a Quality-First Approach with Innovative Festive Campaign

      Batukbhai Sons Jewellers Takes a Quality-First Approach with Innovative Festive Campaign

      Zen Diamond India: Natural Diamond Jewellery for Karwa Chauth

      Zen Diamond India: Natural Diamond Jewellery for Karwa Chauth

      Kumari Fine Jewellery Expands Luxury Presence Across India

      Kumari Fine Jewellery Expands Luxury Presence Across India

      ICA | GemLab India Opens Gemological Laboratory in Surat

      ICA | GemLab India Opens Gemological Laboratory in Surat

      Malabar Gold and Diamonds Launches SWAYE Natural Diamond Collection

      Malabar Gold and Diamonds Launches SWAYE Natural Diamond Collection

      Kalyan Navaratri Celebrity Jewellery: Gold, Diamonds and Gemstones

      Kalyan Navaratri Celebrity Jewellery: Gold, Diamonds and Gemstones

      So/Facet Raises ₹10 Crore Led by Sauce to Build Lab-Grown Diamond Brand

      So/Facet Raises ₹10 Crore Led by Sauce to Build Lab-Grown Diamond Brand

      IAGES Brings Gold Industry Stakeholders Together at Trust Circle 2026

      IAGES Brings Gold Industry Stakeholders Together at Trust Circle 2026

      ICC Diamond Conclave 2026 and Gems and Jewellery Summit in Kolkata

      ICC Diamond Conclave 2026 and Gems and Jewellery Summit in Kolkata

      Shreya Ghoshal Joins Shaya by CaratLane to Celebrate Silver Jewellery

      Shreya Ghoshal Joins Shaya by CaratLane to Celebrate Silver Jewellery

      Divine Solitaires Named Best Diamond Jewellery Brand at JewelZ South India 2026

      Divine Solitaires Named Best Diamond Jewellery Brand at JewelZ South India 2026

      Gujarat Gold Jewellery Show 2026 Concludes on a High Note

      Gujarat Gold Jewellery Show 2026 Concludes on a High Note

      India Gold Market Update October 2026: Festive Demand Rises

      India Gold Market Update October 2026: Festive Demand Rises

      Tax Awareness Seminar for Kerala Jewellery Traders in Dubai

      Tax Awareness Seminar for Kerala Jewellery Traders in Dubai

      ICA | GemLab India Opens Gemological Laboratory in Surat

      ICA | GemLab India Opens Gemological Laboratory in Surat

      GJIIF 2026 Concludes on Historic High with Record Participation

      GJIIF 2026 Concludes on Historic High with Record Participation

      GIA Board of Governors’ India in Brilliance Evening in Mumbai

      GIA Board of Governors’ India in Brilliance Evening in Mumbai

      KGSMA Opposes Post-Diwali UPI MDR Rollout, Demands Complete Withdrawal

      KGSMA Opposes Post-Diwali UPI MDR Rollout, Demands Complete Withdrawal

      Navratri Edit X DAIMANTÉ: Jewellery Inspired by Meaningful Symbols

      Navratri Edit X DAIMANTÉ: Jewellery Inspired by Meaningful Symbols

      Saggar Mehra Couture Festive Wear: Basra and Vanraaj Collections

      Saggar Mehra Couture Festive Wear: Basra and Vanraaj Collections

      KISNA Launches Nationwide Festive Campaign with 300+ Billboards

      KISNA Launches Nationwide Festive Campaign with 300+ Billboards

      Tiffany and Co. Unveils Sixteen Stone Solitaire Diamond Ring

      Tiffany and Co. Unveils Sixteen Stone Solitaire Diamond Ring

      Tanishq and Rahul Mishra Launch Signature Couture Edit in Mumbai

      Tanishq and Rahul Mishra Launch Signature Couture Edit in Mumbai

      GIA Board of Governors’ India in Brilliance Evening in Mumbai

      GIA Board of Governors’ India in Brilliance Evening in Mumbai

      LVMH Jewellery Growth Offsets Decline in Fashion Sales

      LVMH Jewellery Growth Offsets Decline in Fashion Sales

      CCI Approves GRT Jewellers’ Proposed Acquisition of TBZ

      CCI Approves GRT Jewellers’ Proposed Acquisition of TBZ

      India’s Gem and Jewellery Exports Rise 9.43% in September 2026

      India’s Gem and Jewellery Exports Rise 9.43% in September 2026

    • AI Bulletin
    • Spotlight
      • Interviews
      • Talkshow
    • Trends
      Saggar Mehra Couture Festive Wear: Basra and Vanraaj Collections

      Saggar Mehra Couture Festive Wear: Basra and Vanraaj Collections

      Gujarat Gold Jewellery Show 2026 Concludes on a High Note

      Gujarat Gold Jewellery Show 2026 Concludes on a High Note

      KISNA Launches Nationwide Festive Campaign with 300+ Billboards

      KISNA Launches Nationwide Festive Campaign with 300+ Billboards

      Aisshpra Gems and Jewels Opens Four New Stores Across Two States

      Aisshpra Gems and Jewels Opens Four New Stores Across Two States

    • Events
    • The Jewellery Cut
    • SVAR Gaming
    • About Us
    • Contact Us
    SVAR Media Network logo – India's leading jewelry magazine and media platform
    • Home
    • Publications
      • Magazine
      • Newsletter
    • News
      • All News
      • Gold
      • Diamond
      • Silver
      • Platinum
      • Gemstones
      • CZ & Lab Grown Diamonds
      • Association & Councils
      PNGS Reva Diamond Jewellery Reports 62.40% Dussehra Sales Growth

      PNGS Reva Diamond Jewellery Reports 62.40% Dussehra Sales Growth

      Saggar Mehra Couture Festive Wear: Basra and Vanraaj Collections

      Saggar Mehra Couture Festive Wear: Basra and Vanraaj Collections

      Gujarat Gold Jewellery Show 2026 Concludes on a High Note

      Gujarat Gold Jewellery Show 2026 Concludes on a High Note

      KISNA Launches Nationwide Festive Campaign with 300+ Billboards

      KISNA Launches Nationwide Festive Campaign with 300+ Billboards

      Gujarat Gold Jewellery Show 2026 Concludes on a High Note

      Gujarat Gold Jewellery Show 2026 Concludes on a High Note

      Candere Mangalsutras for Karva Chauth: Tradition Meets Style

      Candere Mangalsutras for Karva Chauth: Tradition Meets Style

      JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

      JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

      PNG Jewellers Unveils Unstoppable Legacy Campaign with Madhuri Dixit and Ranbir Kapoor

      PNG Jewellers Unveils Unstoppable Legacy Campaign with Madhuri Dixit and Ranbir Kapoor

      Candere Mangalsutras for Karva Chauth: Tradition Meets Style

      Candere Mangalsutras for Karva Chauth: Tradition Meets Style

      JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

      JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

      ICA | GemLab India Opens Gemological Laboratory in Surat

      ICA | GemLab India Opens Gemological Laboratory in Surat

      Malabar Gold and Diamonds Launches SWAYE Natural Diamond Collection

      Malabar Gold and Diamonds Launches SWAYE Natural Diamond Collection

      Bhima Jewellery to Inaugurate New Thanjavur Showroom on October 26

      Bhima Jewellery to Inaugurate New Thanjavur Showroom on October 26

      Joyalukkas Inaugurates Second Showroom in Jayanagar, Bengaluru

      Joyalukkas Inaugurates Second Showroom in Jayanagar, Bengaluru

      Candere Mangalsutras for Karva Chauth: Tradition Meets Style

      Candere Mangalsutras for Karva Chauth: Tradition Meets Style

      JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

      JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

      Kalyan Jewellers Hosts Star-Studded Navaratri Celebration in Thrissur

      Kalyan Jewellers Hosts Star-Studded Navaratri Celebration in Thrissur

      Batukbhai Sons Jewellers Takes a Quality-First Approach with Innovative Festive Campaign

      Batukbhai Sons Jewellers Takes a Quality-First Approach with Innovative Festive Campaign

      Zen Diamond India: Natural Diamond Jewellery for Karwa Chauth

      Zen Diamond India: Natural Diamond Jewellery for Karwa Chauth

      Kumari Fine Jewellery Expands Luxury Presence Across India

      Kumari Fine Jewellery Expands Luxury Presence Across India

      ICA | GemLab India Opens Gemological Laboratory in Surat

      ICA | GemLab India Opens Gemological Laboratory in Surat

      Malabar Gold and Diamonds Launches SWAYE Natural Diamond Collection

      Malabar Gold and Diamonds Launches SWAYE Natural Diamond Collection

      Kalyan Navaratri Celebrity Jewellery: Gold, Diamonds and Gemstones

      Kalyan Navaratri Celebrity Jewellery: Gold, Diamonds and Gemstones

      So/Facet Raises ₹10 Crore Led by Sauce to Build Lab-Grown Diamond Brand

      So/Facet Raises ₹10 Crore Led by Sauce to Build Lab-Grown Diamond Brand

      IAGES Brings Gold Industry Stakeholders Together at Trust Circle 2026

      IAGES Brings Gold Industry Stakeholders Together at Trust Circle 2026

      ICC Diamond Conclave 2026 and Gems and Jewellery Summit in Kolkata

      ICC Diamond Conclave 2026 and Gems and Jewellery Summit in Kolkata

      Shreya Ghoshal Joins Shaya by CaratLane to Celebrate Silver Jewellery

      Shreya Ghoshal Joins Shaya by CaratLane to Celebrate Silver Jewellery

      Divine Solitaires Named Best Diamond Jewellery Brand at JewelZ South India 2026

      Divine Solitaires Named Best Diamond Jewellery Brand at JewelZ South India 2026

      Gujarat Gold Jewellery Show 2026 Concludes on a High Note

      Gujarat Gold Jewellery Show 2026 Concludes on a High Note

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      Home » News » Gold Beyond Ornamentation: Investment vs. Emotion
      Gold

      Gold Beyond Ornamentation: Investment vs. Emotion

      By adminDecember 22, 20244 Mins Read
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      Gold Beyond Ornamentation: Investment vs. Emotion

      22nd December 2024

      Gold is, by all means, one crucial aspect of human culture. Many years ago, gold represented an excellent tool of wealth, power, and beauty. More importantly, gold is a resource more than something that a person wants. Meaning that goes beyond ornamentation lies behind it, connecting money to emotions. Let’s follow the story of how that valuable metal narrates its financial and emotional ends.

      Gold as an Investment

      From ancient times, gold has been the best source of saving value. People love gold because it will not lose its worth during tough times. This precious metal is often termed a “safe haven” asset, providing people with safety regarding their money whenever the markets are weak.

      Gold is unlike other currencies or stocks in that it is not tied to any particular country’s economy or how well that country is doing. This provides protection against inflation and currency devaluation. For instance, when paper investments are losing value in hard times, gold prices tend to increase. It is also a protection against uncertainty, so investors use it as part of a diversified portfolio.

      Another reason gold is considered a good investment is its liquidity. Whether in coins, bars, or ETFs, gold can be easily bought or sold worldwide. Its timeless demand ensures that it remains a sought-after commodity across generations.

      The problem with gold as an investment is that it fluctuates. Its price can change a lot in the short term, and it does not provide passive income like dividends or interest. For people wanting to grow their wealth over time, gold might be better as a safety net instead of a main way to grow money.

      Gold is an Emotionally Valuable Asset.

      Gold is an asset of finance but also bears significant emotional value. Traditions and celebrations are always closely connected to gold in many cultures. For instance, wedding jewellery or family heirlooms usually symbolise love, legacy, and belonging through gold.

      Consider a piece of jewellery, say, a gold necklace handed down from generation to generation. The price is not in its grams but in the memories; each scratch and curve speaks of a grandmother’s wedding day, a father’s gift to his daughter, or a sibling’s love sign. Such jewellery pieces surpass their monetary worth and turn into treasures, priceless in value.

      In countries like India, gold is very important in festivals and rituals. It represents wealth, good luck, and purity. Giving gold as a gift during weddings or religious ceremonies is seen as lucky, combining material wealth with spiritual blessings.

      Owning gold can give pride to any person. It goes beyond being jewellery; it reminds one of his success, dreams, and hard work. This makes them feel intensely emotional with it, making gold something one cannot replace in his heart.

      Where Money Meets Emotion

      It’s unique because it serves two purposes simultaneously: as a form of investment and a meaningful thing. For example, a gold coin bought at the birth of a child can be appreciated to help support the child through college. At the same time, it has emotional value, showing a family’s love and dreams for their children.

      This blend of utility and emotion is why gold has remained helpful for centuries. It is both a product and a luxury, a relationship between the safety of financial assets and human emotions.

      Finding Balance

      Knowing its two main uses is essential for people thinking about the value of gold. If you view the value of gold only as an investment, expect reasonable hopes. Gold does not aim to give big, fast profits but to offer stability over time. On the other hand, if your connection to gold is based on feelings, remember that its real value comes from what it means to you. The memories, emotions, and traditions it carries often matter more than its price in the market. For many people, this emotional value makes it worth investing in gold, even with its financial details.

      Conclusion

      Gold is more than just a precious metal. It’s a timeless symbol of security and sentiment. Whether brought to protect the wallet or preserve emotions, gold is always there as a testament to human resilience and emotion. You can see gold as more than shiny by understanding its two sides. It has stories to tell and gives a sense of security. In a world that keeps changing, gold is a loyal friend, connecting money matters with feelings and linking the past with the future.

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