Forevermark Diamond Jewellery from De Beers Group has expanded its footprint in India with the launch of a new luxury store in Patna, offering an elevated retail experience and showcasing its signature natural diamond collections.
Quick Summary
- Forevermark Diamond Jewellery opens new store in Patna
- Located at Boring Canal Road in prime jewellery district
- Inaugurated by actress Neetu Chandra
- Offers 18 curated collections including bridal and high jewellery
- Features solitaire lounge with diamonds up to 2 carats
- Strengthens De Beers’ presence in India
Celebrity Inauguration Marks Grand Opening
Filmstar & national award-winning producer Neetu Chandra graces the inauguration of the new De Beers store
Premium Store Launch in Prime Jewellery District
Forevermark Diamond Jewellery from De Beers Group has launched its new store in Patna on Boring Canal Road, located in the city’s premier jewellery district. The store was inaugurated by filmstar & national award-winning producer, Neetu Chandra. Featuring an expansive ground floor retail space and a premium stone façade, the store stands out as the city’s only international jewellery brand showcasing natural diamond jewellery. Known for its exquisitely crafted everyday diamond jewellery designs, Forevermark offers its exceptional craftsmanship and timeless elegance to the city’s discerning jewellery lovers.
Commitment to Rarity, Authenticity and Craftsmanship
Rooted in rarity, authenticity, transparency, every piece from Forevermark Diamond Jewellery has been crafted from some of the world’s most beautiful diamonds that are rare, responsibly sourced and brought to life through stunning designs.
Leadership Perspective from De Beers Group
Speaking about the launch, Shweta Harit, Global Senior Vice President at De Beers Group and CEO of Forevermark, said, “Natural diamonds continue to define the highest expression of luxury; rare, authentic and enduring, resonating with modern Indian women who seek meaning as much as beauty in what they wear. At Forevermark, our commitment remains unwavering: to create natural diamond jewellery that embodies responsible sourcing, exceptional craftsmanship and premium international design. Our presence in Patna has grown steadily alongside a clientele that is increasingly confident, design-aware and appreciative of true value. The launch of this store is not a beginning, but a significant milestone in that journey, an evolution that allows us to offer a more immersive and elevated brand experience. It reflects both the strength of our relationship with the city and the rising demand for natural diamonds that celebrate life’s most meaningful moments. We are proud to deepen our roots in Patna and look forward to continuing to be a part of our customers’ most cherished milestones, with a space that truly reflects the rarity and brilliance of the Forevermark promise.”
Franchise Partner Collaboration in Patna
For the opening of this exclusive new store on Boring Canal Road in Patna, Forevermark Diamond Jewellery is proud to strengthen its association with franchisee partners, Aditya and Adarsh Saraf. Speaking on the launch, they said, “Patna is a city that values tradition while embracing a modern outlook and we are seeing a growing appreciation for finely crafted natural diamond jewellery. Our partnership with Forevermark Diamond Jewellery allows us to introduce a thoughtfully curated selection of contemporary diamond jewellery collections to customers who seek both meaning and design excellence. We are proud to bring the Forevermark experience to the heart of the city’s premier jewellery district.”
Neetu Chandra on Natural Diamond Jewellery
Wearing statement pieces from Forevermark Diamond Jewellery’s Icon collection, filmstar & national award-winning producer, Neetu Chandra said, “Natural diamonds resonate deeply with me because they reflect the same resilience, strength and timeless confidence I have always believed in. Being part of the Forevermark Diamond Jewellery store launch in Patna feels incredibly special, especially since this city holds such an important place in my journey. I truly admire the brand’s exquisite craftsmanship and international design sensibility from the Icon Collection I’m wearing today to the stunning solitaires in the store. Each piece celebrates individuality and those rare, meaningful moments we carry with us forever.”
Immersive Retail Experience and Exclusive Collections
The new Forevermark Diamond Jewellery store offers an immersive luxury experience, presenting 18 thoughtfully curated jewellery collections suited for every occasion, from everyday designs to statement high jewellery and bridal collections. The store also houses the brand’s signature lines such as Icon, Avaanti, Twogether and more, including select collections designed in Italy, reflecting a perfect blend of contemporary design and timeless craftsmanship. The elegant space further features a dedicated solitaire lounge, presenting large solitaires ranging from half a carat to 2 carats for an exclusive viewing experience.
Strengthening Presence in Key Indian Markets
With the opening of this store, Forevermark Diamond Jewellery continues to strengthen its presence across India’s key markets, bringing its legacy of exceptional diamond craftsmanship and design closer to discerning jewellery lovers across the country.
Store Details and Contact Information
For more information visit: https://in.forevermark.com/ & @forevermarkbydebeers
Store Address: Shop No. 1, Radha Niwas, E Boring Canal Road, Nageshwar Colony, Kidwaipuri, Patna, Bihar 800001
About Forevermark Diamond Jewellery
Forevermark Diamond Jewellery is the diamond jewellery brand from De Beers Group, the world’s leading diamond company, a name synonymous with more than 135 years of expertise and heritage in the world of diamonds. Every Forevermark Diamond Jewellery creation celebrates life’s most meaningful moments, featuring natural diamonds that are beautiful, rare and responsibly sourced. Forevermark diamonds bear a unique inscription, ensuring authenticity and making each piece deeply personal.
Craftsmanship, Sourcing and Diamond Excellence
Formed over billions of years deep within the Earth, Forevermark diamonds are hand-selected for their exceptional quality, graded beyond the 4Cs in the pursuit of absolute beauty. Responsibly sourced and carefully cared for along their journey, they reflect the brand’s commitment to creating a positive impact on the people and places its diamonds come from. Expertly crafted by master designers, Forevermark Diamond Jewellery combines modern artistry with timeless elegance. Each piece elevates the brilliance of its diamond while embodying the brand’s enduring values of beauty, rarity, and responsibility.
FAQs
Who inaugurated the Forevermark store in Patna?
The store was inaugurated by filmstar and national award-winning producer Neetu Chandra.
Where is the store located?
The store is located on Boring Canal Road in Patna.
What type of jewellery does Forevermark offer?
Forevermark offers natural diamond jewellery including everyday wear, bridal, and high jewellery collections.
What is unique about Forevermark diamonds?
They are rare, responsibly sourced, and come with a unique inscription ensuring authenticity.
What special features does the store offer?
The store includes a solitaire lounge showcasing diamonds ranging from 0.5 to 2 carats.
Who owns Forevermark Diamond Jewellery?
Forevermark is a diamond jewellery brand from the De Beers Group.
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