Reva Diamonds by PNGS, the certified natural diamond jewellery brand from the house of P.N. Gadgil & Sons, has recorded a 2.51x year-on-year surge in revenue this Gudi Padwa — its strongest festive performance since inception.
Festive Performance and Industry Momentum
The brand sees record-breaking festive sales, reinforcing the buoyancy of India’s organised jewellery retail sector
Record-Breaking Gudi Padwa Sales
Pune, March 23rd 2026: Reva Diamonds by PNGS, the certified natural diamond jewellery brand from the house of P.N. Gadgil & Sons, has recorded a 2.51x year-on-year surge in revenue this Gudi Padwa — its strongest festive performance since inception. The brand clocked revenue of ₹7.30 crore on Gudi Padwa FY 2025-26, against ₹2.08 crore on the same occasion in FY 2024-25. The milestone comes on the heels of the brand’s ₹380 crore IPO on BSE and NSE and the inauguration of its new exclusive showroom in Kothrud, Pune, and underscores the growing appetite among Indian consumers for accessible, certified, and design-forward diamond jewellery.
Gudi Padwa as a Key Jewellery Buying Occasion
Gudi Padwa, one of Maharashtra’s most auspicious occasions for new beginnings and significant purchases, has traditionally been a strong period for jewellery retail. This year, Reva Diamonds by PNGS saw a dramatic acceleration in consumer interest, with revenues rising from ₹2.08 crore in FY 2024-25 to ₹7.30 crore in FY 2025-26 on Gudi Padwa — a 2.51x jump that signals certified natural diamond jewellery is no longer a consideration only for high-end buyers, but a mainstream aspiration for Indian households.
Retail Footprint and Multi-Format Strategy
The performance is even more meaningful when viewed against Reva’s current footprint: the brand operates 2 exclusive branded showrooms (EBOs) and 34 Shop-in-Shop (SIS) outlets across 25 cities in Maharashtra, Gujarat, and Karnataka. The Gudi Padwa numbers reflect the strength of this multi-format presence — and signal that both the exclusive showroom experience and the accessibility of the SIS format are resonating strongly with consumers.
Market Context and Consumer Trends
The numbers are particularly encouraging given the broader context: while premium and luxury categories have seen selective consumer spending, fine jewellery — especially when backed by trust, transparency, and a heritage brand — has emerged as a resilient and aspirational choice. Reva’s certification-first philosophy and its mass-premium pricing, starting at ₹20,000, have clearly struck a chord.
Leadership Perspective
Aditya Modak, Non-Executive Director, Reva Diamonds by PNGS, said:
“A 2.51x growth in revenue this Gudi Padwa — from ₹2.08 crore last year to ₹7.30 crore this year — is not just a number we are proud of. It is a reflection of how meaningfully the market has shifted. Consumers today are informed, they care about provenance, and they want jewellery that is both beautiful and responsibly sourced. Reva was built for exactly this consumer. This performance tells us we are on the right path, and it gives us tremendous confidence as we continue to expand our footprint and deepen our connection with buyers across Maharashtra and beyond.”
Industry Takeaways
For jewellers across the organised sector, the Gudi Padwa numbers offer a welcome and instructive data point. Consumer sentiment towards fine jewellery remains strong, and brands that combine legacy credibility with modern product innovation are seeing disproportionate returns. Reva Diamonds by PNGS, with its PNGS heritage spanning over 190 years, its certified natural diamond portfolio across 13 distinct collections, and its sharp design language, is well-positioned to continue riding this momentum through the year.
Expansion and Future Outlook
With its Kothrud showroom now fully operational, 34 SIS outlets active across 25 cities, and additional expansion earmarked from IPO proceeds, the brand enters the next quarter with both the intent and infrastructure to match growing consumer demand.
About Reva Diamonds by PNGS
Brand Overview
PNGS Reva Diamond Jewellery Limited is a Pune-based certified natural diamond jewellery retail brand, incorporated in 2004 in the tradition of the 190-year-old P.N. Gadgil & Sons legacy. Listed on BSE and NSE in March 2026 following a ₹380 crore IPO, Reva operates in the mass-premium ‘affordable luxury’ segment with diamond jewellery starting at ₹10,000. The brand offers 13 distinct collections across rings, earrings, necklaces, mangalsutras, solitaires, bangles, and more. With 2 exclusive branded showrooms and 34 SIS outlets across 25 cities in Maharashtra, Gujarat, and Karnataka, Reva is committed to a certification-first philosophy and a world-class in-store experience.
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