Browsing: Launches

The World Gold Council has launched Swarnim Udaan 2047, a comprehensive vision document designed to unlock the full potential of India’s gold ecosystem. Developed with Monitor Deloitte, the report outlines strategic recommendations to strengthen mining, jewellery exports, financialisation, innovation, and advanced manufacturing as India progresses towards becoming a US$30 trillion economy by 2047.

Jagannath Gangaram Pednekar Jewellers has marked its 25-store milestone by launching the Gold Exchange Festival, enabling customers to exchange old gold jewellery for contemporary designs while preserving value through transparent purity assessment and trusted craftsmanship.

Kalyan Jewellers has unveiled Akshaya Thanga Maligai (ATM), its first regional jewellery brand focused on Tamil Nadu. The first showroom will open in Chennai on August 21, 2026, with actor Sivakarthikeyan appointed as the brand ambassador.

Celebrate August’s birthstone with Candere by Kalyan’s curated Peridot jewellery collection featuring elegant earrings, pendants, bracelets, and rings that blend timeless beauty with contemporary style.

The Solitaire Festival of India 2026 returns on August 1 as Divine Solitaires launches its flagship nationwide retail campaign featuring assured gifts, weekly lucky draws, loyalty rewards, and certified natural diamond solitaire collections across 200+ partner jewellers in India.

VBJ, Vummidi Bangaru Jewellers, is hosting its signature jewellery exhibition in Trichy on July 29-30, 2026, featuring exclusive Aadi offers, bridal collections, gold, diamond, solitaire and precious stone jewellery ahead of its upcoming showroom launch in the city.

Malabar Gold & Diamonds has announced MS Dhoni as its Brand Ambassador, marking a long-term partnership that reinforces the brand’s Responsible Jeweller philosophy, built on transparency, trust, ethical sourcing, and customer-first commitments.

De Beers India is celebrating Friendship Day 2026 with its ‘Love, from Bestie’ campaign, inviting best friends to experience exclusive natural diamond bracelets, curated retail experiences, and memorable moments across nine Indian cities.

Gargi by P N Gadgil & Sons has expanded its national retail presence with the launch of two new stores in Bengaluru and Raipur, reinforcing its commitment to offering contemporary, design-led jewellery across India.

Kalyan Jewellers has appointed Bollywood actress Sara Ali Khan as its new brand ambassador and unveiled a cinematic campaign for its Antara collection. Featuring natural diamonds, the campaign celebrates modern womanhood, self-expression, and everyday achievements while reinforcing the brand’s commitment to trust, transparency, and quality.