DEEPIKA PADUKONE SHINES IN CARTIER’S LE VOYAGE RECOMMENCÉ HIGH JEWELLERY COLLECTION AS GLOBAL AMBASSADOR
27th May 2023
Deepika Padukone gracefully showcases pieces from the newest collection, including the Panthère Givrée necklace and Sama necklace, among others. Despite being abundant with emeralds, aquamarines, corals, and an array of diamonds, the collection manages to avoid overwhelming the senses, seamlessly blending Padukone’s personal aesthetic of refined elegance and allure with that of Cartier’s, resulting in captivating and sensual imagery. If this introductory campaign is any indication, we eagerly anticipate witnessing more dazzling treasures from this historic partnership!
Deepika Padukone’s inaugural campaign for Cartier as a worldwide ambassador for the renowned French Maison showcases her in the splendid Cartier Le Voyage Recommencé High Jewellery collection.
The multifaceted Deepika Padukone, known as an actor, producer, entrepreneur, philanthropist, and global superstar, expanded her already impressive repertoire of brand collaborations in October of the previous year when she was announced as the global brand ambassador for the esteemed French luxury brand, Cartier. Since the public announcement of her association with the prestigious house, Padukone has been adorned with Cartier pieces, most notably the striking yellow diamond necklace she wore at the Oscars in March 2023.
Cartier, with an illustrious heritage spanning over 175 years, stands as one of the oldest jewellers and watchmakers worldwide. Being renowned for adorning both royalty and celebrities, this brand is synonymous with opulence and refined taste. It is a significant achievement for Deepika Padukone to become the global face of such a historical brand, joining celebrities such as Lily Collins and Yara Shahidi. Padukone is now poised to solidify this association further with her first-ever Cartier campaign.
Teaming up with French actors Pom Klementieff and Stéphane Bak, Padukone poses for the unveiling of Cartier’s latest High Jewellery collection, Le Voyage Recommencé. This collection represents an exploration of the brand’s craftsmanship through a contemporary lens, as Jacqueline Karachi, Director of High Jewellery Creation at Cartier, describes it as “a journey back to the heart of Cartier creation, an uninterrupted story being told over time.”
Deepika Padukone gracefully showcases pieces from the newest collection, including the Panthère Givrée necklace and Sama necklace, among others. Despite being abundant with emeralds, aquamarines, corals, and an array of diamonds, the collection manages to avoid overwhelming the senses, seamlessly blending Padukone’s personal aesthetic of refined elegance and allure with that of Cartier’s, resulting in captivating and sensual imagery. If this introductory campaign is any indication, we eagerly anticipate witnessing more dazzling treasures from this historic partnership!
