The Kisna Diamond Marathon, a flagship event of Hari Krishna Exports Pvt Ltd (HK), Run for Swachh Bharat, has been officially honoured with the Guinness World Records™ title for organising the 5 km race simultaneously across 55 cities in India on 28th December 2025. The recognition was formally presented during the felicitation ceremony held on 7th of January, marking a proud milestone for the initiative and its journey of national participation and social responsibility.
Event Overview
Organised by the Kisna Diamond Jewellery, a brand of HK Group, the marathon brought together runners from metropolitan cities, emerging urban centres, and rural regions, reinforcing the spirit of ‘Swachh Bharat, Swasth Bharat’ through disciplined planning, coordinated execution, and collective public involvement.
10th Edition Highlights
The 10th Edition of the Kisna Diamond Marathon recorded participation of over 20,000 runners nationwide, with synchronised flag-offs, uniform race protocols, and structured coordination across all participating locations. The initiative continues to strengthen its purpose of combining fitness with social commitment while supporting cleanliness-focused community initiatives.
Gratitude to Participants and Distinguished Dignitaries
HK Group extends its sincere appreciation to all participants, volunteers, city coordinators, partner organisations, and support teams whose commitment and coordinated efforts made this landmark achievement possible. HK Group also conveys heartfelt thanks to the distinguished dignitaries, Shri Satyanarayan Choudhary- Joint Commissioner of Police, Dr Bhushan Gagrani-BMC Commissioner (IAS), Shri Anupbhai-BDB President, Mr. Sean Lin-VP Debeers Group, Dr. Kailas Shinde-NAVI Mumbai Municipal Corporation Commissioner (IAS), Shri Russell Mehta- Rosy Blue, Shri Dineshbhai Lakhani- Kiran Gems, and other dignitaries from the gems and jewellery industry.
Message from the Leadership
Shri Ghanshyambhai Dholakia shared his reflections- Inspired by Hon’ble Prime Minister Shri Narendra Modi’s Swachh Bharat Mission, I took the initiative to launch the Kisna Diamond Marathon in 2016 with just 350 participants. Today, it spans across 55 cities, honouring winners with natural diamonds. When Shri Prime Minister Narendra Modi learns that a Guinness World Record has emerged from our country, that too by HK, it will be a proud moment for the nation.
Purpose and Vision
Rooted in the values of discipline, unity, and social contribution, the Kisna Diamond Marathon continues to evolve as a purposeful national platform that encourages fitness, awareness, and community participation while strengthening its alignment with the spirit of a cleaner and healthier India.
About KISNA
Founded in 2005 under the leadership of Shri Ghanshyambhai Dholakia, founder and marketing genius of Hari Krishna Exports, KISNA Diamond & Gold Jewellery has grown into one of India’s most trusted and widely recognised jewellery brands. As the flagship diamond and gold jewellery label of the Hari Krishna Group, KISNA combines ethical sourcing, certified craftsmanship, and a diverse portfolio of over 10,000 unique designs in IGI-certified diamonds and BIS-hallmarked gold. The brand’s offerings include rings, earrings, pendants, necklaces, bangles, bracelets, and more, each crafted to reflect both tradition and modern elegance.
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