VBJ (Vummidi Bangaru Jewellers), India’s most trusted heirloom jewellery brand, proudly announced its association with the SDAT Squash World Cup 2025 by designing and creating the tournament’s trophies, unveiled at the Championship’s Inauguration.
Distinguished Presence at the Event
This event was graced by senior dignitaries including Tamil Nadu’s Deputy Chief Minister and the Minister for Youth Welfare and Sports Development of Tamil Nadu, Mr.Udhayanidhi Stalin; President- Ms.Zena Wooldridge & CEO- Mr.William Louise-Marie of WSF; Secretary General of SRFi- Mr.Cyrus Poncha, along with top squash players from 12 countries, making it a truly a global celebration of the sport.
Craftsmanship and Design of the Trophies
The trophies crafted by VBJ embody the spirit of excellence and victory. Rooted in heritage-inspired design, each trophy featured ornate engravings that reflected VBJ’s hallmark of craftsmanship with detailed motifs of squash players symbolising the unwavering ethos of the sport. The trophy is crowned by a globe, an evocative symbol of the World Championship.
Unveiling and Symbolism
The unveiling of the Trophy infused the venue with an electric spirit, as the trophies stood not merely as awards but as enduring symbols of aspiration, resilience and global sportsmanship. With India emerging victorious and claiming the gold at the SDAT Squash World Cup 2025, the VBJ-crafted trophy became a powerful emblem of national pride, uniting sporting achievement with artisanal legacy.
Industry Appreciation and Recognition
Commenting on the significance of the trophies, Cyrus Poncha, Secretary General, SRFi, said, “The SDAT Squash World Cup Chennai was a spectacular showcase of global squash. Crafted once again by VBJ, the magnificent gold-plated trophies were the centrepiece of the event – widely admired and praised by players and the World Squash leadership alike.”
VBJ’s Association with the Championship
Speaking on the association, Amarendran Vummidi, Managing Partner, VBJ, said, “We are honoured and delighted to be part of the world squash championship. Witnessing dignitaries and players from across 12 countries come together says a lot about the unifying power of sport.”
Tribute to Excellence and Endurance
Adding to this, Jithendra Vummidi, Managing Partner, VBJ, said, “VBJ is privileged to design and craft the trophies for this prestigious championship. These awards are not merely trophies, they are a tribute to excellence, endurance and the unwavering spirit of champions.”
VBJ’s Continuing Legacy
With the SDAT Squash World Cup trophies, VBJ continues to honour its heritage while embracing purpose – creating not just jewellery and artefacts, but symbols that celebrate the finest expressions of human achievement.
About VBJ, Vummidi Bangaru Jewellers
VBJ, Vummidi Bangaru Jewellers is one of South India’s most trusted fine jewellery brands, offering exceptional value, diverse choices, and unmatched quality across diamond, gold, and silver jewellery. Established in 1900, VBJ has earned the trust of over five generations and continues to be a name synonymous with heritage and craftsmanship. With two flagship stores in Chennai (Gemini and Anna Nagar) and a global presence through its Dallas showroom opened in October 2023, VBJ blends legacy with modernity to serve a wide range of jewellery connoisseurs. VBJ’s digital presence through www.vummidi.com allows patrons to explore elaborate collections online, while its dedicated silverware vertical www.vbjsilver.com, showcases masterful creations crafted from pure silver. The brand also boasts an in-house Creative Center and state-of-the-art manufacturing facility, enabling the design and production of timeless, original pieces that reflect both artistic finesse and generational expertise.
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