Rare and Untapped: Lesser-Known Gemstone Tanzanite to Look Out for in Jewellery
When we think of gemstones, the classics come to mind—diamonds, rubies, sapphires, and emeralds. They’re the stars of the jewellery world, no doubt. But every once in a while, a hidden gem quite literally catches the eye. One such treasure? Tanzanite.
Delicate in appearance but rich in story, tanzanite is quietly making its mark in modern jewellery collections. If you’ve not yet heard of it or considered it for your next piece, this blog might just change that.
Found in Just One Place on Earth
Tanzanite is pretty and rare. Found in just one place on the entire planet—the foothills of Mount Kilimanjaro in Tanzania—this gemstone is approximately 1,000 times rarer than diamonds. That’s not an advertising slogan; that’s geology.
What makes this even more intriguing is that the scientists think the existing supply could be exhausted in only a few decades. So, tanzanite ownership isn’t just the possession of a stunning gemstone—it’s the ownership of a share of the world’s most precious gems.
A Colour That Shifts with the Light
Tanzanite’s charm lies in its mesmerising colour. Depending on the angle and the lighting, it can appear deep blue, violet, or even burgundy. This optical phenomenon, called pleochroism, is what makes each stone feel alive and unique.
It’s a gemstone that seems to dance with light. In natural daylight, it might show a cool, almost sapphire-like blue. Under incandescent lighting, warm purples emerge. This subtle transformation makes it a conversation starter and a delight to wear.

Perfect for the Modern Jewellery Lover
We are an age of individuality. More and more, people are choosing meaningful, distinctive pieces over mass-market fashions. Tanzanite is a great fit for this mindset.
The stone is placed in a plain gold band, a vintage-style pendant, or contemporary geometric earrings. It is sophisticated and full of personality. It is a gem that is unique and yet familiar. It is fashionable, yet not flashy.
Numerous young couples are now opting for tanzanite rather than traditional diamond engagement rings. It is a strong symbol of being different and adventurous.
A Gem with a Young History
Contrary to most gemstones with a complex past, tanzanite’s past is astonishingly modern. It was uncovered by a Maasai tribesman in 1967 and introduced to the world shortly thereafter by Tiffany & Co., the high-end American jeweller.
They called it “tanzanite” in honour of its birthplace, and the name has endured. In its relatively brief history among gems, it’s already the December birthstone, so it’s a birthday gift to remember and an anniversary gift to hold dear.

Is Tanzanite Durable?
Among the most frequent concerns of collectors is tanzanite’s hardness for everyday wear. It measures between 6 and 7 on the Mohs scale for hardness, so it may not possess perhaps the hardness of a diamond or a sapphire, but it is still extremely wearable for everyday use—particularly when in protective settings or worn carefully.
For showpieces or party jewellery, it’s perfect. Just don’t put it into heavy use, and it’ll be gorgeous for years to come.
Affordable Luxury – For Now
Given its rarity and beauty, you might assume tanzanite comes with an extravagant price tag. Surprisingly, it’s still relatively affordable, especially when compared to similarly striking gemstones.
But this might not last. As mining becomes more limited and awareness grows, prices are expected to rise. So if you’re looking to invest in a gemstone that is both stunning and scarce, tanzanite might be your best-kept secret—for now.
A Gemstone That Speaks Emotion
Jewellery is never just about sparkle. It’s about meaning, connection, memory. Tanzanite, with its moody hues and earthy origin, speaks to those emotions. It’s romantic, mysterious, and a bit wild—like a love letter from the planet itself.
Whether it’s a gift to someone special or a reward for yourself, choosing tanzanite is like choosing poetry over a textbook. There’s soul in it.
In a World of Diamonds, Dare to Be Different
Tanzanite is not for everyone—and maybe that’s the point. It’s for those who want to step off the beaten path. For those who appreciate nature’s quiet wonders, who believe in beauty with a story.
So next time you’re exploring jewellery options, pause for a moment and take a closer look at this rare blue-violet gem from Tanzania. Because sometimes, the most breathtaking things are those that haven’t yet made headlines.
Ready to discover tanzanite? It might just become your favourite hidden gem.
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