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    Joyalukkas Sets Two Guinness World Records with World’s Heaviest and Largest Gold Earrings

    Joyalukkas Sets Two Guinness World Records with World’s Heaviest and Largest Gold Earrings

    Challani Group Welcomes Jason Sanjay as Brand Ambassador

    Challani Group Welcomes Jason Sanjay as Brand Ambassador

    Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

    Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

    Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

    Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

    Joyalukkas Sets Two Guinness World Records with World’s Heaviest and Largest Gold Earrings

    Joyalukkas Sets Two Guinness World Records with World’s Heaviest and Largest Gold Earrings

    Challani Group Welcomes Jason Sanjay as Brand Ambassador

    Challani Group Welcomes Jason Sanjay as Brand Ambassador

    Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

    Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

    Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

    Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

    Challani Group Welcomes Jason Sanjay as Brand Ambassador

    Challani Group Welcomes Jason Sanjay as Brand Ambassador

    Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

    Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

    Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

    Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

    Joyalukkas Brilliance Diamond Jewellery Show in Mulund from October 23, 2026

    Joyalukkas Brilliance Diamond Jewellery Show in Mulund from October 23, 2026

    Bhima Jewellery to Inaugurate New Thanjavur Showroom on October 26

    Bhima Jewellery to Inaugurate New Thanjavur Showroom on October 26

    Joyalukkas Inaugurates Second Showroom in Jayanagar, Bengaluru

    Joyalukkas Inaugurates Second Showroom in Jayanagar, Bengaluru

    Candere Mangalsutras for Karva Chauth: Tradition Meets Style

    Candere Mangalsutras for Karva Chauth: Tradition Meets Style

    JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

    JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

    Kalyan Jewellers Hosts Star-Studded Navaratri Celebration in Thrissur

    Kalyan Jewellers Hosts Star-Studded Navaratri Celebration in Thrissur

    Batukbhai Sons Jewellers Takes a Quality-First Approach with Innovative Festive Campaign

    Batukbhai Sons Jewellers Takes a Quality-First Approach with Innovative Festive Campaign

    Zen Diamond India: Natural Diamond Jewellery for Karwa Chauth

    Zen Diamond India: Natural Diamond Jewellery for Karwa Chauth

    Kumari Fine Jewellery Expands Luxury Presence Across India

    Kumari Fine Jewellery Expands Luxury Presence Across India

    ICA | GemLab India Opens Gemological Laboratory in Surat

    ICA | GemLab India Opens Gemological Laboratory in Surat

    Malabar Gold and Diamonds Launches SWAYE Natural Diamond Collection

    Malabar Gold and Diamonds Launches SWAYE Natural Diamond Collection

    Kalyan Navaratri Celebrity Jewellery: Gold, Diamonds and Gemstones

    Kalyan Navaratri Celebrity Jewellery: Gold, Diamonds and Gemstones

    So/Facet Raises ₹10 Crore Led by Sauce to Build Lab-Grown Diamond Brand

    So/Facet Raises ₹10 Crore Led by Sauce to Build Lab-Grown Diamond Brand

    IAGES Brings Gold Industry Stakeholders Together at Trust Circle 2026

    IAGES Brings Gold Industry Stakeholders Together at Trust Circle 2026

    ICC Diamond Conclave 2026 and Gems and Jewellery Summit in Kolkata

    ICC Diamond Conclave 2026 and Gems and Jewellery Summit in Kolkata

    Shreya Ghoshal Joins Shaya by CaratLane to Celebrate Silver Jewellery

    Shreya Ghoshal Joins Shaya by CaratLane to Celebrate Silver Jewellery

    Divine Solitaires Named Best Diamond Jewellery Brand at JewelZ South India 2026

    Divine Solitaires Named Best Diamond Jewellery Brand at JewelZ South India 2026

    Gujarat Gold Jewellery Show 2026 Concludes on a High Note

    Gujarat Gold Jewellery Show 2026 Concludes on a High Note

    India Gold Market Update October 2026: Festive Demand Rises

    India Gold Market Update October 2026: Festive Demand Rises

    Tax Awareness Seminar for Kerala Jewellery Traders in Dubai

    Tax Awareness Seminar for Kerala Jewellery Traders in Dubai

    ICA | GemLab India Opens Gemological Laboratory in Surat

    ICA | GemLab India Opens Gemological Laboratory in Surat

    • Gold
    • Diamond
    • Silver
    • Platinum
    • Gemstones
    • CZ & Lab Grown Diamonds
    • Association & Councils
    • Events
    • Launches
    • Corporate
    Joyalukkas Sets Two Guinness World Records with World’s Heaviest and Largest Gold Earrings

    Joyalukkas Sets Two Guinness World Records with World’s Heaviest and Largest Gold Earrings

    Challani Group Welcomes Jason Sanjay as Brand Ambassador

    Challani Group Welcomes Jason Sanjay as Brand Ambassador

    Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

    Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

    Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

    Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

    Challani Group Welcomes Jason Sanjay as Brand Ambassador

    Challani Group Welcomes Jason Sanjay as Brand Ambassador

    Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

    Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

    Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

    Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

    Joyalukkas Brilliance Diamond Jewellery Show in Mulund from October 23, 2026

    Joyalukkas Brilliance Diamond Jewellery Show in Mulund from October 23, 2026

    Bhima Jewellery to Inaugurate New Thanjavur Showroom on October 26

    Bhima Jewellery to Inaugurate New Thanjavur Showroom on October 26

    Joyalukkas Inaugurates Second Showroom in Jayanagar, Bengaluru

    Joyalukkas Inaugurates Second Showroom in Jayanagar, Bengaluru

    Candere Mangalsutras for Karva Chauth: Tradition Meets Style

    Candere Mangalsutras for Karva Chauth: Tradition Meets Style

    JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

    JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

    Kalyan Jewellers Hosts Star-Studded Navaratri Celebration in Thrissur

    Kalyan Jewellers Hosts Star-Studded Navaratri Celebration in Thrissur

    Batukbhai Sons Jewellers Takes a Quality-First Approach with Innovative Festive Campaign

    Batukbhai Sons Jewellers Takes a Quality-First Approach with Innovative Festive Campaign

    Zen Diamond India: Natural Diamond Jewellery for Karwa Chauth

    Zen Diamond India: Natural Diamond Jewellery for Karwa Chauth

    Kumari Fine Jewellery Expands Luxury Presence Across India

    Kumari Fine Jewellery Expands Luxury Presence Across India

    ICA | GemLab India Opens Gemological Laboratory in Surat

    ICA | GemLab India Opens Gemological Laboratory in Surat

    Malabar Gold and Diamonds Launches SWAYE Natural Diamond Collection

    Malabar Gold and Diamonds Launches SWAYE Natural Diamond Collection

    Kalyan Navaratri Celebrity Jewellery: Gold, Diamonds and Gemstones

    Kalyan Navaratri Celebrity Jewellery: Gold, Diamonds and Gemstones

    So/Facet Raises ₹10 Crore Led by Sauce to Build Lab-Grown Diamond Brand

    So/Facet Raises ₹10 Crore Led by Sauce to Build Lab-Grown Diamond Brand

    IAGES Brings Gold Industry Stakeholders Together at Trust Circle 2026

    IAGES Brings Gold Industry Stakeholders Together at Trust Circle 2026

    ICC Diamond Conclave 2026 and Gems and Jewellery Summit in Kolkata

    ICC Diamond Conclave 2026 and Gems and Jewellery Summit in Kolkata

    Shreya Ghoshal Joins Shaya by CaratLane to Celebrate Silver Jewellery

    Shreya Ghoshal Joins Shaya by CaratLane to Celebrate Silver Jewellery

    Divine Solitaires Named Best Diamond Jewellery Brand at JewelZ South India 2026

    Divine Solitaires Named Best Diamond Jewellery Brand at JewelZ South India 2026

    Gujarat Gold Jewellery Show 2026 Concludes on a High Note

    Gujarat Gold Jewellery Show 2026 Concludes on a High Note

    India Gold Market Update October 2026: Festive Demand Rises

    India Gold Market Update October 2026: Festive Demand Rises

    Tax Awareness Seminar for Kerala Jewellery Traders in Dubai

    Tax Awareness Seminar for Kerala Jewellery Traders in Dubai

    ICA | GemLab India Opens Gemological Laboratory in Surat

    ICA | GemLab India Opens Gemological Laboratory in Surat

    GJIIF 2026 Concludes on Historic High with Record Participation

    GJIIF 2026 Concludes on Historic High with Record Participation

    GIA Board of Governors’ India in Brilliance Evening in Mumbai

    GIA Board of Governors’ India in Brilliance Evening in Mumbai

    KGSMA Opposes Post-Diwali UPI MDR Rollout, Demands Complete Withdrawal

    KGSMA Opposes Post-Diwali UPI MDR Rollout, Demands Complete Withdrawal

    Navratri Edit X DAIMANTÉ: Jewellery Inspired by Meaningful Symbols

    Navratri Edit X DAIMANTÉ: Jewellery Inspired by Meaningful Symbols

    ARIAS by Lara Dutta and Sparkles Launch Bond of Love Diamond Jewellery Collection

    ARIAS by Lara Dutta and Sparkles Launch Bond of Love Diamond Jewellery Collection

    Saggar Mehra Couture Festive Wear: Basra and Vanraaj Collections

    Saggar Mehra Couture Festive Wear: Basra and Vanraaj Collections

    KISNA Launches Nationwide Festive Campaign with 300+ Billboards

    KISNA Launches Nationwide Festive Campaign with 300+ Billboards

    Tiffany and Co. Unveils Sixteen Stone Solitaire Diamond Ring

    Tiffany and Co. Unveils Sixteen Stone Solitaire Diamond Ring

    Joyalukkas Sets Two Guinness World Records with World’s Heaviest and Largest Gold Earrings

    Joyalukkas Sets Two Guinness World Records with World’s Heaviest and Largest Gold Earrings

    GIA Board of Governors’ India in Brilliance Evening in Mumbai

    GIA Board of Governors’ India in Brilliance Evening in Mumbai

    LVMH Jewellery Growth Offsets Decline in Fashion Sales

    LVMH Jewellery Growth Offsets Decline in Fashion Sales

    CCI Approves GRT Jewellers’ Proposed Acquisition of TBZ

    CCI Approves GRT Jewellers’ Proposed Acquisition of TBZ

  • AI Bulletin
  • Spotlight
    • Interviews
    • Talkshow
  • Trends
    Joyalukkas Sets Two Guinness World Records with World’s Heaviest and Largest Gold Earrings

    Joyalukkas Sets Two Guinness World Records with World’s Heaviest and Largest Gold Earrings

    Challani Group Welcomes Jason Sanjay as Brand Ambassador

    Challani Group Welcomes Jason Sanjay as Brand Ambassador

    Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

    Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

    Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

    Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

  • Events
  • The Jewellery Cut
  • SVAR Gaming
  • About Us
  • Contact Us
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    • Home
    • Publications
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    • News
    • AI Bulletin
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      • Interviews
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    • Trends
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    • The Jewellery Cut
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    • About Us
    • Contact Us
    • Home
    • Publications
      • Magazine
      • Newsletter
    • News
    • AI Bulletin
    • Spotlight
      • Interviews
      • Talkshow
    • Trends
    • Events
    • The Jewellery Cut
    • SVAR Gaming
    • About Us
    • Contact Us
    • Home
    • Publications
      • Magazine
      • Newsletter
    • News
      • All News
      • Gold
      • Diamond
      • Silver
      • Platinum
      • Gemstones
      • CZ & Lab Grown Diamonds
      • Association & Councils
      Joyalukkas Sets Two Guinness World Records with World’s Heaviest and Largest Gold Earrings

      Joyalukkas Sets Two Guinness World Records with World’s Heaviest and Largest Gold Earrings

      Challani Group Welcomes Jason Sanjay as Brand Ambassador

      Challani Group Welcomes Jason Sanjay as Brand Ambassador

      Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

      Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

      Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

      Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

      Joyalukkas Sets Two Guinness World Records with World’s Heaviest and Largest Gold Earrings

      Joyalukkas Sets Two Guinness World Records with World’s Heaviest and Largest Gold Earrings

      Challani Group Welcomes Jason Sanjay as Brand Ambassador

      Challani Group Welcomes Jason Sanjay as Brand Ambassador

      Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

      Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

      Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

      Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

      Challani Group Welcomes Jason Sanjay as Brand Ambassador

      Challani Group Welcomes Jason Sanjay as Brand Ambassador

      Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

      Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

      Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

      Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

      Joyalukkas Brilliance Diamond Jewellery Show in Mulund from October 23, 2026

      Joyalukkas Brilliance Diamond Jewellery Show in Mulund from October 23, 2026

      Bhima Jewellery to Inaugurate New Thanjavur Showroom on October 26

      Bhima Jewellery to Inaugurate New Thanjavur Showroom on October 26

      Joyalukkas Inaugurates Second Showroom in Jayanagar, Bengaluru

      Joyalukkas Inaugurates Second Showroom in Jayanagar, Bengaluru

      Candere Mangalsutras for Karva Chauth: Tradition Meets Style

      Candere Mangalsutras for Karva Chauth: Tradition Meets Style

      JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

      JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

      Kalyan Jewellers Hosts Star-Studded Navaratri Celebration in Thrissur

      Kalyan Jewellers Hosts Star-Studded Navaratri Celebration in Thrissur

      Batukbhai Sons Jewellers Takes a Quality-First Approach with Innovative Festive Campaign

      Batukbhai Sons Jewellers Takes a Quality-First Approach with Innovative Festive Campaign

      Zen Diamond India: Natural Diamond Jewellery for Karwa Chauth

      Zen Diamond India: Natural Diamond Jewellery for Karwa Chauth

      Kumari Fine Jewellery Expands Luxury Presence Across India

      Kumari Fine Jewellery Expands Luxury Presence Across India

      ICA | GemLab India Opens Gemological Laboratory in Surat

      ICA | GemLab India Opens Gemological Laboratory in Surat

      Malabar Gold and Diamonds Launches SWAYE Natural Diamond Collection

      Malabar Gold and Diamonds Launches SWAYE Natural Diamond Collection

      Kalyan Navaratri Celebrity Jewellery: Gold, Diamonds and Gemstones

      Kalyan Navaratri Celebrity Jewellery: Gold, Diamonds and Gemstones

      So/Facet Raises ₹10 Crore Led by Sauce to Build Lab-Grown Diamond Brand

      So/Facet Raises ₹10 Crore Led by Sauce to Build Lab-Grown Diamond Brand

      IAGES Brings Gold Industry Stakeholders Together at Trust Circle 2026

      IAGES Brings Gold Industry Stakeholders Together at Trust Circle 2026

      ICC Diamond Conclave 2026 and Gems and Jewellery Summit in Kolkata

      ICC Diamond Conclave 2026 and Gems and Jewellery Summit in Kolkata

      Shreya Ghoshal Joins Shaya by CaratLane to Celebrate Silver Jewellery

      Shreya Ghoshal Joins Shaya by CaratLane to Celebrate Silver Jewellery

      Divine Solitaires Named Best Diamond Jewellery Brand at JewelZ South India 2026

      Divine Solitaires Named Best Diamond Jewellery Brand at JewelZ South India 2026

      Gujarat Gold Jewellery Show 2026 Concludes on a High Note

      Gujarat Gold Jewellery Show 2026 Concludes on a High Note

      India Gold Market Update October 2026: Festive Demand Rises

      India Gold Market Update October 2026: Festive Demand Rises

      Tax Awareness Seminar for Kerala Jewellery Traders in Dubai

      Tax Awareness Seminar for Kerala Jewellery Traders in Dubai

      ICA | GemLab India Opens Gemological Laboratory in Surat

      ICA | GemLab India Opens Gemological Laboratory in Surat

      • Gold
      • Diamond
      • Silver
      • Platinum
      • Gemstones
      • CZ & Lab Grown Diamonds
      • Association & Councils
      • Events
      • Launches
      • Corporate
      Joyalukkas Sets Two Guinness World Records with World’s Heaviest and Largest Gold Earrings

      Joyalukkas Sets Two Guinness World Records with World’s Heaviest and Largest Gold Earrings

      Challani Group Welcomes Jason Sanjay as Brand Ambassador

      Challani Group Welcomes Jason Sanjay as Brand Ambassador

      Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

      Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

      Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

      Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

      Challani Group Welcomes Jason Sanjay as Brand Ambassador

      Challani Group Welcomes Jason Sanjay as Brand Ambassador

      Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

      Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

      Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

      Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

      Joyalukkas Brilliance Diamond Jewellery Show in Mulund from October 23, 2026

      Joyalukkas Brilliance Diamond Jewellery Show in Mulund from October 23, 2026

      Bhima Jewellery to Inaugurate New Thanjavur Showroom on October 26

      Bhima Jewellery to Inaugurate New Thanjavur Showroom on October 26

      Joyalukkas Inaugurates Second Showroom in Jayanagar, Bengaluru

      Joyalukkas Inaugurates Second Showroom in Jayanagar, Bengaluru

      Candere Mangalsutras for Karva Chauth: Tradition Meets Style

      Candere Mangalsutras for Karva Chauth: Tradition Meets Style

      JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

      JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

      Kalyan Jewellers Hosts Star-Studded Navaratri Celebration in Thrissur

      Kalyan Jewellers Hosts Star-Studded Navaratri Celebration in Thrissur

      Batukbhai Sons Jewellers Takes a Quality-First Approach with Innovative Festive Campaign

      Batukbhai Sons Jewellers Takes a Quality-First Approach with Innovative Festive Campaign

      Zen Diamond India: Natural Diamond Jewellery for Karwa Chauth

      Zen Diamond India: Natural Diamond Jewellery for Karwa Chauth

      Kumari Fine Jewellery Expands Luxury Presence Across India

      Kumari Fine Jewellery Expands Luxury Presence Across India

      ICA | GemLab India Opens Gemological Laboratory in Surat

      ICA | GemLab India Opens Gemological Laboratory in Surat

      Malabar Gold and Diamonds Launches SWAYE Natural Diamond Collection

      Malabar Gold and Diamonds Launches SWAYE Natural Diamond Collection

      Kalyan Navaratri Celebrity Jewellery: Gold, Diamonds and Gemstones

      Kalyan Navaratri Celebrity Jewellery: Gold, Diamonds and Gemstones

      So/Facet Raises ₹10 Crore Led by Sauce to Build Lab-Grown Diamond Brand

      So/Facet Raises ₹10 Crore Led by Sauce to Build Lab-Grown Diamond Brand

      IAGES Brings Gold Industry Stakeholders Together at Trust Circle 2026

      IAGES Brings Gold Industry Stakeholders Together at Trust Circle 2026

      ICC Diamond Conclave 2026 and Gems and Jewellery Summit in Kolkata

      ICC Diamond Conclave 2026 and Gems and Jewellery Summit in Kolkata

      Shreya Ghoshal Joins Shaya by CaratLane to Celebrate Silver Jewellery

      Shreya Ghoshal Joins Shaya by CaratLane to Celebrate Silver Jewellery

      Divine Solitaires Named Best Diamond Jewellery Brand at JewelZ South India 2026

      Divine Solitaires Named Best Diamond Jewellery Brand at JewelZ South India 2026

      Gujarat Gold Jewellery Show 2026 Concludes on a High Note

      Gujarat Gold Jewellery Show 2026 Concludes on a High Note

      India Gold Market Update October 2026: Festive Demand Rises

      India Gold Market Update October 2026: Festive Demand Rises

      Tax Awareness Seminar for Kerala Jewellery Traders in Dubai

      Tax Awareness Seminar for Kerala Jewellery Traders in Dubai

      ICA | GemLab India Opens Gemological Laboratory in Surat

      ICA | GemLab India Opens Gemological Laboratory in Surat

      GJIIF 2026 Concludes on Historic High with Record Participation

      GJIIF 2026 Concludes on Historic High with Record Participation

      GIA Board of Governors’ India in Brilliance Evening in Mumbai

      GIA Board of Governors’ India in Brilliance Evening in Mumbai

      KGSMA Opposes Post-Diwali UPI MDR Rollout, Demands Complete Withdrawal

      KGSMA Opposes Post-Diwali UPI MDR Rollout, Demands Complete Withdrawal

      Navratri Edit X DAIMANTÉ: Jewellery Inspired by Meaningful Symbols

      Navratri Edit X DAIMANTÉ: Jewellery Inspired by Meaningful Symbols

      ARIAS by Lara Dutta and Sparkles Launch Bond of Love Diamond Jewellery Collection

      ARIAS by Lara Dutta and Sparkles Launch Bond of Love Diamond Jewellery Collection

      Saggar Mehra Couture Festive Wear: Basra and Vanraaj Collections

      Saggar Mehra Couture Festive Wear: Basra and Vanraaj Collections

      KISNA Launches Nationwide Festive Campaign with 300+ Billboards

      KISNA Launches Nationwide Festive Campaign with 300+ Billboards

      Tiffany and Co. Unveils Sixteen Stone Solitaire Diamond Ring

      Tiffany and Co. Unveils Sixteen Stone Solitaire Diamond Ring

      Joyalukkas Sets Two Guinness World Records with World’s Heaviest and Largest Gold Earrings

      Joyalukkas Sets Two Guinness World Records with World’s Heaviest and Largest Gold Earrings

      GIA Board of Governors’ India in Brilliance Evening in Mumbai

      GIA Board of Governors’ India in Brilliance Evening in Mumbai

      LVMH Jewellery Growth Offsets Decline in Fashion Sales

      LVMH Jewellery Growth Offsets Decline in Fashion Sales

      CCI Approves GRT Jewellers’ Proposed Acquisition of TBZ

      CCI Approves GRT Jewellers’ Proposed Acquisition of TBZ

    • AI Bulletin
    • Spotlight
      • Interviews
      • Talkshow
    • Trends
      Joyalukkas Sets Two Guinness World Records with World’s Heaviest and Largest Gold Earrings

      Joyalukkas Sets Two Guinness World Records with World’s Heaviest and Largest Gold Earrings

      Challani Group Welcomes Jason Sanjay as Brand Ambassador

      Challani Group Welcomes Jason Sanjay as Brand Ambassador

      Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

      Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

      Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

      Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

    • Events
    • The Jewellery Cut
    • SVAR Gaming
    • About Us
    • Contact Us
    SVAR Media Network logo – India's leading jewelry magazine and media platform
    • Home
    • Publications
      • Magazine
      • Newsletter
    • News
      • All News
      • Gold
      • Diamond
      • Silver
      • Platinum
      • Gemstones
      • CZ & Lab Grown Diamonds
      • Association & Councils
      Joyalukkas Sets Two Guinness World Records with World’s Heaviest and Largest Gold Earrings

      Joyalukkas Sets Two Guinness World Records with World’s Heaviest and Largest Gold Earrings

      Challani Group Welcomes Jason Sanjay as Brand Ambassador

      Challani Group Welcomes Jason Sanjay as Brand Ambassador

      Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

      Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

      Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

      Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

      Joyalukkas Sets Two Guinness World Records with World’s Heaviest and Largest Gold Earrings

      Joyalukkas Sets Two Guinness World Records with World’s Heaviest and Largest Gold Earrings

      Challani Group Welcomes Jason Sanjay as Brand Ambassador

      Challani Group Welcomes Jason Sanjay as Brand Ambassador

      Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

      Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

      Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

      Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

      Challani Group Welcomes Jason Sanjay as Brand Ambassador

      Challani Group Welcomes Jason Sanjay as Brand Ambassador

      Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

      Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

      Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

      Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

      Joyalukkas Brilliance Diamond Jewellery Show in Mulund from October 23, 2026

      Joyalukkas Brilliance Diamond Jewellery Show in Mulund from October 23, 2026

      Bhima Jewellery to Inaugurate New Thanjavur Showroom on October 26

      Bhima Jewellery to Inaugurate New Thanjavur Showroom on October 26

      Joyalukkas Inaugurates Second Showroom in Jayanagar, Bengaluru

      Joyalukkas Inaugurates Second Showroom in Jayanagar, Bengaluru

      Candere Mangalsutras for Karva Chauth: Tradition Meets Style

      Candere Mangalsutras for Karva Chauth: Tradition Meets Style

      JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

      JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

      Kalyan Jewellers Hosts Star-Studded Navaratri Celebration in Thrissur

      Kalyan Jewellers Hosts Star-Studded Navaratri Celebration in Thrissur

      Batukbhai Sons Jewellers Takes a Quality-First Approach with Innovative Festive Campaign

      Batukbhai Sons Jewellers Takes a Quality-First Approach with Innovative Festive Campaign

      Zen Diamond India: Natural Diamond Jewellery for Karwa Chauth

      Zen Diamond India: Natural Diamond Jewellery for Karwa Chauth

      Kumari Fine Jewellery Expands Luxury Presence Across India

      Kumari Fine Jewellery Expands Luxury Presence Across India

      ICA | GemLab India Opens Gemological Laboratory in Surat

      ICA | GemLab India Opens Gemological Laboratory in Surat

      Malabar Gold and Diamonds Launches SWAYE Natural Diamond Collection

      Malabar Gold and Diamonds Launches SWAYE Natural Diamond Collection

      Kalyan Navaratri Celebrity Jewellery: Gold, Diamonds and Gemstones

      Kalyan Navaratri Celebrity Jewellery: Gold, Diamonds and Gemstones

      So/Facet Raises ₹10 Crore Led by Sauce to Build Lab-Grown Diamond Brand

      So/Facet Raises ₹10 Crore Led by Sauce to Build Lab-Grown Diamond Brand

      IAGES Brings Gold Industry Stakeholders Together at Trust Circle 2026

      IAGES Brings Gold Industry Stakeholders Together at Trust Circle 2026

      ICC Diamond Conclave 2026 and Gems and Jewellery Summit in Kolkata

      ICC Diamond Conclave 2026 and Gems and Jewellery Summit in Kolkata

      Shreya Ghoshal Joins Shaya by CaratLane to Celebrate Silver Jewellery

      Shreya Ghoshal Joins Shaya by CaratLane to Celebrate Silver Jewellery

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      Joyalukkas Sets Two Guinness World Records with World’s Heaviest and Largest Gold Earrings

      Challani Group Welcomes Jason Sanjay as Brand Ambassador

      Challani Group Welcomes Jason Sanjay as Brand Ambassador

      Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

      Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

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      Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

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      Joyalukkas Sets Two Guinness World Records with World’s Heaviest and Largest Gold Earrings

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      Challani Group Welcomes Jason Sanjay as Brand Ambassador

      Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

      Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

      Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

      Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

      Challani Group Welcomes Jason Sanjay as Brand Ambassador

      Challani Group Welcomes Jason Sanjay as Brand Ambassador

      Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

      Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

      Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

      Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

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      Joyalukkas Brilliance Diamond Jewellery Show in Mulund from October 23, 2026

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      Joyalukkas Sets Two Guinness World Records with World’s Heaviest and Largest Gold Earrings

      Joyalukkas Sets Two Guinness World Records with World’s Heaviest and Largest Gold Earrings

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      Challani Group Welcomes Jason Sanjay as Brand Ambassador

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      Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

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      Challani Group Welcomes Jason Sanjay as Brand Ambassador

      Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

      Malabar Gold and Diamonds Relaunches South Extension Showroom in Delhi

      Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

      Aisshpra Gems and Jewels Opens Four Stores, Targets 30 by 2028

      Joyalukkas Brilliance Diamond Jewellery Show in Mulund from October 23, 2026

      Joyalukkas Brilliance Diamond Jewellery Show in Mulund from October 23, 2026

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      Joyalukkas Inaugurates Second Showroom in Jayanagar, Bengaluru

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      Candere Mangalsutras for Karva Chauth: Tradition Meets Style

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      JGP Jewellers Opens 26th Store in Nipani, Enters Karnataka

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      Kalyan Jewellers Hosts Star-Studded Navaratri Celebration in Thrissur

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      Batukbhai Sons Jewellers Takes a Quality-First Approach with Innovative Festive Campaign

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      Zen Diamond India: Natural Diamond Jewellery for Karwa Chauth

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      ICA | GemLab India Opens Gemological Laboratory in Surat

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      IAGES Brings Gold Industry Stakeholders Together at Trust Circle 2026

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      ICC Diamond Conclave 2026 and Gems and Jewellery Summit in Kolkata

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      Home » News » Silver Tarnish: Myths, Truths, and the Science of Preservation
      Silver

      Silver Tarnish: Myths, Truths, and the Science of Preservation

      By SVAR Media NetworkApril 15, 20253 Mins Read
      Silver Tarnish: Myths, Truths, and the Science of Preservation
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      Silver Tarnish: Myths, Truths, and the Science of Preservation

      Let’s discover jewellery in terms of knowledge, skill, and eternal beauty. Here, we dive into a shared worry among silver enthusiasts: tarnish. Is it a defect, a chemical reaction, or just part of silver’s charm? Let’s dispel the myth and reveal the science and solutions to silver tarnishing.

      What is Silver Tarnish and Why Does It Happen?

      Tarnish on silver is the blunting or blackening of silver’s surface because of a chemical reaction with the sulphur compound present in the atmosphere. It is a natural process—not a fault or indication of poor quality.

      Even sterling silver (92.5% pure) is not immune. Body chemistry, pollution, and moisture are the main culprits in the tarnish rate.

      Myth vs. Reality: Debunking Common Beliefs

      Let’s clear the air around some persistent myths in the world of silver:

      • Myth: Only fake silver tarnishes.
        Truth: Tarnishing proves the presence of real silver. Base metals may corrode, not tarnish.
      • Myth: The older the piece, the more likely it will tarnish.
        Truth: Even new silver can tarnish within days if exposed to certain elements.

      Myth: Tarnish is permanent.
      Truth: Tarnish is reversible and manageable with the right cleaning techniques.

      Understanding the Science Behind Tarnish Divine Brand

      Tarnish forms when silver reacts with hydrogen sulphide (H₂S) or other sulphur-based gases in the environment. These reactions create silver sulphide, the black layer that dulls its shine.

      Common culprits include:

      • Humid air
      • Hair products
      • Wool, latex, and eggs (which release sulphur)
      • Urban pollution and smoke

      This oxidation process affects only the surface, meaning it can be safely removed.

      How to Prevent Silver Tarnish: Expert-Backed Jewellery Care Tips

       One should always advocate for preventive care. Here’s how to keep your silver dazzling:

      Line Your Storage:
      Use anti-tarnish strips or cloths infused with agents that neutralise airborne chemicals.

      Store Smartly:
      Keep pieces in tarnish-resistant pouches or airtight containers. Add silica gel packs for extra protection.

      Avoid Moisture & Chemicals:
      Remove silver jewellery before swimming, exercising, or applying lotions and perfumes.

      Wear Your Silver:
      Surprisingly, regular wear helps keep tarnish at bay thanks to friction and natural polishing.

      Best Methods for Cleaning Tarnished Silver

      Has your favourite piece already lost its lustre? Here’s how to bring it back to life:

      • Mild Soap & Water:
        Mix gentle soap with warm water and polish with a soft cloth for light tarnish.
      • Baking Soda Method:
        Apply a paste of baking soda and water. Rub gently with a cotton cloth, rinse and dry.

      Foil Trick (for heavier tarnish):
      Place silver on aluminium foil in a dish, sprinkle with baking soda, and pour hot water over. The chemical reaction removes tarnish effectively and safely.

      Avoid: Toothpaste, harsh chemicals, or abrasive cloths—they can scratch or wear down silver.

      Tarnish-Resistant Silver: Does It Exist?

      In fact, jewellers now offer tarnish-resistant silver. Some are alloyed with palladium or plated with rhodium, creating a protective barrier. Though not foolproof, these processes significantly extend the tarnishing process.

      If you’re looking for lasting excellence, ask your jewellers about these advanced finishes.

      Silver jewellery tarnish

      Final Words: Keep the Shine, Know the Science

      Tarnish is not the death of beauty—tarnish means you own real, reactive silver. Understanding the science and solutions of tarnishing makes jewelry lovers informed consumers and guardians of their collections for generations to come.

      Stay tuned for more science-embracing concepts, jewellery knowledge, and maintenance methods that hold significance in the jewellery world.

      for more such updates visit Svar’s Jewellery Newsletter

      Subscribe to our latest collection Svar’s Jewellery Magazine

      Jewellery Magazine India jewellery newsletter; silver jewellery; silver myth vs jewellery silver preservation method; silver tarnish;

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