Natural Diamond Council (NDC), a global not-for-profit organization collaborating the natural diamond industry and its entire value chain, hosted first-ever edition The Diamond Dialogue in partnership with Dubai Jewellery Group (DJG). The Diamond Dialogue was a thought-provoking industry roundtable that brought together leading voices from the UAE’s jewellery sector to discuss the evolving landscape of the natural diamond industry.
Session Overview
The session, held in Dubai, brought together key stakeholders, including retailers, industry leaders, and trade experts, for a candid exchange on the current challenges and opportunities shaping the diamond sector. Discussions centered on how the industry can better connect with today’s well-informed yet easily distracted consumer, ensuring that the emotional and enduring value of natural diamonds continues to shine through every interaction. With the advent of lab-grown diamonds, experts reiterated that knowledge remains the cornerstone of trust and the strength of the diamond community. The dialogue emphasized the importance of clear and transparent communication, helping consumers understand that natural and lab-grown diamonds represent two distinct and parallel markets. Participants collectively agreed that honesty, transparency, and clarity must guide every engagement with consumers. The session was moderated by Richa Singh, Managing Director – India & Middle East, Natural Diamond Council (NDC), and featured perspectives from Tawhid Abdullah, CEO, Jawhara Jewellery & Chairman, Dubai Jewellery Group; K.P. Abdul Salam, Vice Chairman, Malabar Group; Anuraag Sinha, Managing Director, Liali Jewellery; Chandu Siroya, Owner, Siroya Jewellers; and Amit Dhamani, CEO and Managing Director, Dhamani Group. Our special guest, Mr. Ahmad Ali Moosa, Director of the Consumer Protection Department at the Dubai Corporation for Consumer Protection and Fair Trade (DCCPFT), offered a unique perspective on the importance of building a transparent ecosystem that prioritizes consumer trust and protection.
Richa Singh Quote
Commenting on the session, Richa Singh, Managing Director, Natural Diamond Council, “We’ve always envisioned The Diamond Dialogue as an open and honest conversation that leads to real action. Dubai has been the first market to embrace this initiative and to collaborate with us in moving the conversation forward. It’s inspiring to see industry leaders, retailers, and government stakeholders come together with a shared purpose, to strengthen trust, educate consumers, and shape a stronger, more transparent future for natural diamonds.”
Ahmad Ali Moosa Quote
The session was an excellent platform to identify ways we can strengthen and elevate the diamond industry together. Consumer protection and natural diamonds go hand in hand – transparency is key to building trust and ensuring that consumers keep returning to our market. By working collaboratively, we can create clear guidelines and a streamlined framework that supports the growth of the industry.
Tawhid Abdullah Quote
Commenting on the session, Mr. Tawhid Abdullah, Chairman, Dubai Jewellery Group, “Dubai continues to be a beacon for the global jewellery trade, a place where innovation, integrity, and tradition converge. We are the most established jewellery market in the region and are thrilled to have NDC lead this important conversation. The Diamond Dialogue is an important step toward strengthening our collective voice and ensuring we uphold the highest standards of transparency and consumer confidence in natural diamonds.”
About Natural Diamond Council
About Natural Diamond Council: Natural Diamond Council is a global not-for-profit organization committed to inspiring and educating consumers on the real, rare, and responsible values of natural diamonds and the positive global impact of the industry. NDC’s Only Natural Diamonds consumer platform is the authoritative publisher on natural diamonds, comprising themes such as debunking diamond myths, celebrities and pop culture, epic diamonds and trends, engagement rings and diamond buying guides, and more. NDC provides marketing and educational materials to retail and industry partners to amplify the values and integrity of natural diamonds. NDC members’ operations span four continents and ten countries, including Canada, South Africa, and Botswana. Their operations collectively support the livelihood of 10 million people worldwide. NDC operates in New York, Shanghai, Mumbai, and Antwerp, with satellite teams in the UK and France. For more information, please visit the websites: India & UAE.
About Dubai Jewellery Group
About Dubai Jewellery Group: The Dubai Jewellery Group (DJG) is the largest trade body representing the jewellery industry in Dubai. Uniting the entire value chain of precious metals, diamonds, gemstones, and fine jewellery. DJG plays a pivotal role in advancing the sector through strategic initiatives, member-beneficial programs, and impactful advocacy. We drive industry growth by promoting best practices, shaping policy frameworks, and actively liaising with both government and non-governmental organizations. Our mission is to create a thriving, compliant, and innovative ecosystem that positions Dubai as the ‘City of Gold’ and ‘Jewellery Destination of the World’. Please visit the website: https://dubaicityofgold.com
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