Shringar House of Mangalsutra Ltd., one of India’s most trusted gold jewellery manufacturers, is entering a new era with the launch of SHRINGAR NXT – The Legacy Expands at IIJS Premiere 2026. Building on more than six decades of trust, craftsmanship and manufacturing excellence, the company is expanding beyond its renowned Mangalsutra legacy into lightweight bridal gold jewellery and contemporary collections designed for today’s evolving jewellery market.
Quick Summary
- Shringar House of Mangalsutra Ltd. has over six decades of manufacturing excellence.
- The company is unveiling SHRINGAR NXT – The Legacy Expands at IIJS Premiere 2026.
- Expansion includes lightweight bridal gold jewellery, Turkish jewellery and CNC jewellery.
- Shringar offers over 15 Mangalsutra collections and 10,000+ designs.
- The company operates a 25,000 sq. ft. manufacturing facility.
- Listed on NSE and BSE, Shringar emphasizes transparency, governance and reliability.
- The new portfolio is designed to support retailer growth and evolving consumer preferences.
SHRINGAR NXT – The Legacy Expands: Building on Six Decades of Trust, Craftsmanship & Innovation
By Chetan Thadeshwar, Chairman, Shringar House of Mangalsutra Ltd.
Shringar House of Mangalsutra: Six Decades of Trust, Craftsmanship and Manufacturing Excellence
For over six decades, Shringar House of Mangalsutra Ltd. has been driven by one unwavering belief—trust is the most precious ornament any jeweller can offer. While gold defines our products, it is trust, consistency and craftsmanship that define our brand.
From Legacy to Leadership
Established in 1963, Shringar has evolved into one of India’s most respected and trusted gold jewellery manufacturers, becoming synonymous with exceptional Mangalsutra craftsmanship. Today, thousands of jewellery retailers, wholesalers and leading jewellery chains across India rely on Shringar for innovative designs, uncompromising quality and dependable manufacturing excellence.
Expanding Beyond Mangalsutras
As consumer preferences continue to evolve, so does Shringar. While our legacy has been built on manufacturing some of India’s finest Mangalsutras, our vision is now expanding beyond a single category. We are entering an exciting new phase of growth with a broader portfolio of lightweight bridal gold jewellery, enabling retailers to meet the changing aspirations of modern consumers without compromising on craftsmanship or quality.
IIJS Premiere 2026: The Grand Unveiling of SHRINGAR NXT – The Legacy Expands
Setting New Industry Benchmarks
Every year, IIJS Premiere sets the benchmark for innovation in the Indian jewellery industry. It is where trends are introduced, partnerships are forged, and the future of jewellery retail takes shape.
A Major Milestone for Shringar
For Shringar, IIJS Premiere 2026 marks one of the most significant milestones in our journey.
Introducing SHRINGAR NXT
We are proud to announce the grand unveiling of SHRINGAR NXT – The Legacy Expands, a strategic expansion that represents the next chapter in our evolution as a leading gold jewellery manufacturer.
Beyond a Product Range
SHRINGAR NXT is far more than a new product range—it is a reflection of our commitment to helping jewellery retailers succeed in an increasingly dynamic marketplace. Building on our heritage of Mangalsutra craftsmanship, we are expanding our manufacturing capabilities into lightweight bridal gold jewellery, offering contemporary collections that combine elegance, craftsmanship and commercial viability.
New Gold Jewellery Collections Under SHRINGAR NXT
A Comprehensive New Portfolio
This exciting expansion introduces a comprehensive portfolio that includes:
- Lightweight Bridal Gold Jewellery
- Elegant Gold Sets
- Turkish Gold Jewellery
- CNC Gold Jewellery
- Contemporary Bridal Collections
- Fashion-forward Daily Wear Jewellery
- New-age Mangalsutra Collections
- Trend-driven festive and wedding jewellery
Designed for Modern Retail Demand
Each collection has been thoughtfully designed after extensive market research, ensuring that retailers receive jewellery that is not only aesthetically appealing but also aligned with current consumer demand and faster inventory movement.
Crafting India’s Most Trusted Mangalsutras
An Emotion Rooted in Tradition
Mangalsutra is not merely a jewellery category—it is an emotion deeply rooted in Indian culture and tradition.
Six Decades of Expertise
For more than sixty years, Shringar has dedicated itself to mastering this art. Today, we proudly stand among India’s leading Mangalsutra manufacturers with an unmatched portfolio of over 15 exclusive collections and 10,000+ ready designs, catering to every region, customer preference and price segment.
Precision and Craftsmanship
From everyday elegance to elaborate bridal masterpieces, every Shringar creation reflects precision engineering, meticulous craftsmanship and superior finishing.
Trusted by Thousands of Jewellers
This relentless pursuit of excellence has earned us the trust of thousands of jewellers who consider Shringar not just a supplier, but a long-term business partner.
Gold Jewellery Manufacturing Excellence That Powers Retail Growth
A World-Class Manufacturing Ecosystem
Behind every Shringar creation is a world-class manufacturing ecosystem built on technology, skilled craftsmanship and uncompromising quality standards.
Advanced Production Capabilities
Our modern 25,000 sq. ft. manufacturing facility, with a targeted annual production capacity of 5,000 kilograms, is equipped to serve jewellery retailers, wholesalers, corporate jewellery chains and international markets with consistency and efficiency.
Attention to Every Detail
From product design and prototyping to precision manufacturing, polishing and stringent quality control, every process is executed with meticulous attention to detail.
Blending Tradition with Technology
By blending traditional craftsmanship with advanced manufacturing technologies, we ensure every piece reflects the quality, durability and finish that today’s discerning customers expect.
Why Retailers Choose Shringar: The Confidence of an Organized and Listed Gold Jewellery Manufacturing Partner
Industry Transformation and Trust
The Indian jewellery industry is witnessing a significant transformation. As businesses become increasingly organized and consumer expectations continue to rise, retailers are placing greater emphasis on partnering with manufacturers who offer transparency, governance and long-term stability.
The Strength of a Listed Company
As a publicly listed company, Shringar House of Mangalsutra Ltd. represents this new era of organized jewellery manufacturing. Being listed on the NSE and BSE reflects our commitment to corporate governance, financial discipline, regulatory compliance and ethical business practices.
Reliability, Scalability and Accountability
Today’s retailers are looking beyond product quality alone. They seek manufacturing partners who can consistently deliver reliability, scalability and accountability. A listed company inspires greater confidence because it operates with higher standards of transparency, stronger governance and a long-term vision for sustainable growth.
Preferred by Organised Retailers
This is one of the reasons why an increasing number of jewellery retailers, wholesalers and organised chains are choosing to partner with Shringar. They value the assurance of working with a professionally managed, future-ready organization that combines manufacturing excellence with the credibility of a listed enterprise.
Building Long-Term Value
For us, listing on the stock exchanges is not merely a corporate milestone—it is a reflection of the trust that our customers, partners, investors and stakeholders have placed in Shringar over more than six decades. It further strengthens our commitment to creating long-term value for every retailer who chooses to grow with us.
Innovation in Gold Jewellery Manufacturing Beyond Design
Innovation Across the Business
Innovation at Shringar extends beyond creating beautiful jewellery.
Driven by Technology and Consumer Insights
It is embedded in our manufacturing processes, product development philosophy, investment in technology and understanding of evolving consumer behaviour.
Market-Led Product Development
Every new collection is developed after analysing market trends, retailer feedback and changing buying patterns. This enables us to introduce collections that are commercially successful while maintaining the timeless elegance associated with the Shringar name.
The Philosophy Behind SHRINGAR NXT
The launch of SHRINGAR NXT perfectly reflects this philosophy—combining our decades of manufacturing expertise with contemporary design aesthetics to create jewellery that appeals to the next generation of consumers.
A Vision Beyond Legacy: Building India’s Comprehensive Gold Jewellery Manufacturing Brand
Expanding the Vision
While our journey began with Mangalsutras, our vision extends far beyond.
Becoming a Complete Jewellery Manufacturing Brand
Our aspiration is to become one of India’s most comprehensive gold jewellery manufacturing brands, offering retailers a complete portfolio of high-quality, fast-moving jewellery across multiple categories.
Investing for Future Growth
We will continue investing in advanced manufacturing technologies, product innovation, design excellence and capacity expansion to strengthen our position in both domestic and international markets.
Commitment to Retail Partners
At every step, our commitment remains unchanged—to create value for our retail partners through trust, innovation and consistent quality.
Why IIJS Premiere 2026 is a Must-Visit for Jewellery Retailers and Wholesalers
A Glimpse Into the Future
This year’s exhibition is not just another product showcase—it is an opportunity to witness the future of Shringar.
Explore the Expanded Portfolio
Visitors to our booth will experience the official launch of SHRINGAR NXT – The Legacy Expands, explore our latest lightweight bridal jewellery collections, discover trend-setting gold sets, Turkish-inspired creations, precision CNC jewellery and our newest Mangalsutra innovations—all under one roof.
Solutions for Every Retail Business
Whether you are an independent retailer, a regional wholesaler or a national jewellery chain, our expanded portfolio offers solutions designed to help your business grow with confidence.
Expert Guidance for Retailers
Our experienced team will also be available to understand your market requirements and recommend collections that best suit your customers and business objectives.
An Invitation to Grow Together with Shringar
Join Us at IIJS Premiere 2026
On behalf of the entire Shringar family, I warmly invite every jeweller, retailer, wholesaler and industry professional visiting IIJS Premiere 2026 to visit our booth and experience the next chapter of our journey.
Witness the Evolution of Shringar
Come and witness the unveiling of SHRINGAR NXT – The Legacy Expands—where six decades of trust in Mangalsutra craftsmanship now evolve into a complete destination for lightweight bridal gold jewellery.
More Than Manufacturing
At Shringar, we don’t simply manufacture jewellery—we create enduring partnerships, empower retailers with profitable collections and craft jewellery that celebrates life’s most cherished moments.
The Legacy Continues
Our legacy was built on trust. Our future is driven by innovation. And with SHRINGAR NXT, that legacy now expands.
By Chetan Thadeshwar
Chairman, Shringar House of Mangalsutra Ltd.
FAQs
What is SHRINGAR NXT – The Legacy Expands?
SHRINGAR NXT is Shringar House of Mangalsutra Ltd.’s strategic expansion into lightweight bridal gold jewellery and other contemporary jewellery categories beyond Mangalsutras.
Where will SHRINGAR NXT be officially unveiled?
The new initiative will be officially unveiled at IIJS Premiere 2026.
What new jewellery categories are included under SHRINGAR NXT?
The portfolio includes lightweight bridal gold jewellery, elegant gold sets, Turkish gold jewellery, CNC gold jewellery, daily wear jewellery, bridal collections and new-age Mangalsutra designs.
How long has Shringar been in the jewellery manufacturing business?
Shringar was established in 1963 and has over six decades of experience in gold jewellery manufacturing.
What makes Shringar a trusted manufacturing partner?
Shringar is known for its manufacturing excellence, large-scale production capabilities, innovative designs, quality standards and status as a publicly listed company on NSE and BSE.
What is the production capacity of Shringar’s manufacturing facility?
The company operates a 25,000 sq. ft. manufacturing facility with a targeted annual production capacity of 5,000 kilograms.
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