Browsing: Global Campaign

Joyalukkas, the world’s favourite jeweller, is excited to reveal their new brand ambassador, the Lady superstar Samantha Ruth Prabhu. The award-winning actor will bring her inimitable charisma to represent Joyalukkas jewellery’s timeless designs and inspiring legacy of craftsmanship across international markets.

David Kellie, the CEO of the Natural Diamond Council (NDC), has officially announced his decision to step down at the end of 2025. The news was shared via LinkedIn, where Kellie revealed he had advised the Board of Directors of his departure. His exit comes on the heels of the landmark signing of the Luanda Accord, a pivotal initiative securing broader industry funding for the global promotion of natural diamonds.