Browsing: India Launch

Verlas, a New York–born fine jewellery brand, today announced the launch of its India operations, bringing design-led and modern lab-grown diamond jewellery to one of the world’s most dynamic jewellery markets. Entering as a digital-first brand, Verlas aims to redefine how Indians discover, wear, and value diamonds, moving the conversation beyond wedding lockers to designs crafted for real, everyday life.​

Forevermark Diamond Jewellery, from De Beers Group, marked its official brand launch in India with the opening of its first flagship store in New Delhi. Positioned as a landmark debut, India becomes the lead market for Forevermark, reflecting the country’s deep cultural connection with diamonds and its growing luxury consumer base. Introducing a refreshed identity, Forevermark aims to redefine diamond jewellery for the modern woman by blending its heritage of craftsmanship with contemporary design.