Browsing: Hallmarking 2.0

PureJewels announced the UK launch of its Lotus Collection with Digital Product Passports (DPPs), becoming the first luxury jeweller to pilot the inclusion of Hallmarking 2.0, a pioneering initiative offered by the Edinburgh Assay Office and powered by Everledger’s blockchain technology.

The proof-of-concept pilot launches in partnership with PureJewels by Bhanji Gokaldas, a fourth-generation London jeweller specialising in 22ct gold. Its newly released Lotus Collection will be the first jewellery line to feature Hallmarking 2.0