PureJewels announced the UK launch of its Lotus Collection with Digital Product Passports (DPPs), becoming the first luxury jeweller to pilot the inclusion of Hallmarking 2.0, a pioneering initiative offered by the Edinburgh Assay Office and powered by Everledger’s blockchain technology.
Browsing: Jayant Raniga
The proof-of-concept pilot launches in partnership with PureJewels by Bhanji Gokaldas, a fourth-generation London jeweller specialising in 22ct gold. Its newly released Lotus Collection will be the first jewellery line to feature Hallmarking 2.0
British Asian jeweller PureJewels was invited by India’s Gem & Jewellery Export Promotion Council (GJEPC) to present a curated selection of handcrafted jewellery at the official celebration of the signing of the UK–India Free Trade Agreement (FTA).
Marco Paonessa, a craftsperson for London fine jewellery brand PureJewels, won a Goldsmiths’ Craft & Design Council (GCDC) award in March for craftsmanship for a second straight year