Browsing: Natural Diamonds

The allure of a brilliant natural diamond is no longer a dream that only brides have the right to have! New age consumers are rewriting this wedding narrative by choosing to invest emotionally and financially in natural diamond jewellery to mark every big and little milestone in their lives.

De Beers Group, the world’s leading diamond company, marked a significant milestone in the Indian jewellery landscape with the official launch of the “Heera Hai Aapke Liye” program at IIJS Signature. The star-studded event featured actress Sonakshi Sinha, who joined Ms. Shweta Harit, Global Senior Vice President of De Beers Group and CEO of Forevermark, to unveil an initiative dedicated to making natural diamonds an integral part of daily life for the modern Indian consumer.

As India rapidly emerges as one of the world’s most important jewellery consumption markets, the need for transparency and consumer confidence has never been more critical. Valued at approximately US$80–85 billion in FY24, the Indian jewellery sector is projected to grow to US$225–245 billion by FY35, underscoring the scale and momentum of domestic demand.

Divine Solitaires, India’s first & only loose solitaire brand that is exclusively focused on natural diamond solitaire jewellery, has opened its first round of seed funding seeking an investment of $10 million. The Mumbai-based company is gearing up to aggressively scale its business to become a $250–300 million enterprise over the next 3-4 years.

The Gem & Jewellery Export Promotion Council (GJEPC) is set to open the global jewellery calendar with the 18th edition of IIJS Bharat – Signature 2026, the first global B2B jewellery trade fair of the year, scheduled to be held across two premier venues in Mumbai later this week.

For over six decades, GRT Jewellers has been part of countless celebrations, milestones, and memories. Established in 1964, the brand has grown on a foundation of trust, tradition, and craftsmanship, evolving into a respected jewellery name with 66 showrooms; 65 across South India and one in Singapore; offering thoughtfully designed collections in gold, diamonds, platinum, silver, and gemstones.

De Beers Group taps into the modern ritual of intention-setting with the launch of ‘The Intention Pendant’ collection, where natural diamonds become intimate expressions of purpose and personal power. Designed for the woman who marks her milestones quietly yet deliberately, the high-glamour collection reflects a new language of self-gifting rooted in meaning, emotion, and self-belief. The launch speaks to a wider cultural shift, one where success is defined internally and luxury becomes a deeply personal signature.

De Beers Group taps into the modern ritual of intention-setting with the launch of ‘The Intention Pendant’ collection, where natural diamonds become intimate expressions of purpose and personal power. Designed for the woman who marks her milestones quietly yet deliberately, the high-glamour collection reflects a new language of self-gifting rooted in meaning, emotion, and self-belief. The launch speaks to a wider cultural shift, one where success is defined internally and luxury becomes a deeply personal signature.

A seasoned global leader in luxury brand transformation, Pepper brings a wealth of experience in driving commercial growth, digital innovation, and consumer-centric storytelling across some of the world’s most respected fashion and retail brands, including senior roles at Tapestry, Farfetch, and Harrods. Most recently she has served as Chief Marketing and Customer Officer and Managing Director at luxury digital platform Mytheresa.

Jennifer Lopez is named as the new brand ambassador for Zen Diamond. As the company continues its international expansion across 22 countries, this collaboration marks a significant step in its journey toward becoming a globally recognized brand.