Browsing: Studded Jewellery

The holiday season has always inspired joy, sentiment, and celebration. In recent years, however, it has also sparked a significant shift in jewellery-buying patterns across India. Traditionally, festive jewellery gifting centered on gold coins and classic jewellery designs. Today, consumers are increasingly drawn to lightweight studded jewellery, viewing it as a modern expression of luxury, personal style, and meaningful gifting.

In the recently concluded quarter, we expanded our footprint with the launch of our dedicated sub- brand Litestyle, aimed at meeting the growing demand for stylish and lightweight jewellery. Additionally, we launched two new showrooms during the quarter – one COCO and one FOCO, taking our total store count to 55.